The Ultimate Online Home Listing
Posted Jun 16, 2007 @ 3:05 am, Viewed by 321 Visitors, Read 322 Times.
I've been experimenting quite a bit with new places to post listings lately, and with services that help with that. To date I've been relying quite heavily on vFlyer.com (I've also bumped into Postlets.com, a competitor of theirs, but haven't had too much time for a comparison other than to note that Postlets seems to allow multipage sites, which is pretty cool).
I'm writing about this effort on my Sacramento Blog under a category I'm temporarily calling Elite's Ultimate Online Listing. I say temporarily even though it may stick, but it seems to me that being elite and ultimate in the same breath sounds a little self promotional.
Heaven forbid. :)
I've gotten a few of our listings up to our Elite Properties vFlyer Site, and wrote a little bit about using that tool here earlier. The thing that vFlyer makes absolutely trivial is taking raw listing data and photos and converting it into an attractive and utterly reusable HTML flyer.
When I was new in the business, I quickly soured on using those Home Guides, since the return on investment was so awful. Yet many a competent listing agent relies on these, first of all because you never really know what will bring in the buyer, and secondly (more importantly, perhaps) because sellers like to see the effort.
It's a kind of a weird time to be deciding I want to be a listing agent, what with buyers being where the gold is now (and with that already being my core business). Part of it is just wanting to brush up on what I take to be a skill gap. Part of it is a challenge -- courting sellers online is something I've never made work, so doing it is something of a dare. The other part is, posting listings is a way to resolidify what it is I'm writing about. Who's this online nonsense FOR, anyway?
I guess I could do worse than having it be for the people who pay me.
I'm writing about this effort on my Sacramento Blog under a category I'm temporarily calling Elite's Ultimate Online Listing. I say temporarily even though it may stick, but it seems to me that being elite and ultimate in the same breath sounds a little self promotional.
Heaven forbid. :)
I've gotten a few of our listings up to our Elite Properties vFlyer Site, and wrote a little bit about using that tool here earlier. The thing that vFlyer makes absolutely trivial is taking raw listing data and photos and converting it into an attractive and utterly reusable HTML flyer.
When I was new in the business, I quickly soured on using those Home Guides, since the return on investment was so awful. Yet many a competent listing agent relies on these, first of all because you never really know what will bring in the buyer, and secondly (more importantly, perhaps) because sellers like to see the effort.
It's a kind of a weird time to be deciding I want to be a listing agent, what with buyers being where the gold is now (and with that already being my core business). Part of it is just wanting to brush up on what I take to be a skill gap. Part of it is a challenge -- courting sellers online is something I've never made work, so doing it is something of a dare. The other part is, posting listings is a way to resolidify what it is I'm writing about. Who's this online nonsense FOR, anyway?
I guess I could do worse than having it be for the people who pay me.
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