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When Being Chased By A Bear . . .

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Man being chased by a bearAccording to most SEO professionals I have read and followed, it is their advice to always write web content naturally on the subject (keyword term) you are targeting and the link juice will flow.  Other say that you should work on the title and just be sure you use the keywords a few times in your content.  I'm not so sure.

Where do we spend our time?

I listened to a pod-cast today where Mike Marshall (creator of the Theme Master LSI tool) talked about not spending your time on trying to figure out what Google is doing rather it more important to figure out what your competitor is doing and do it better. He used the analogy "When being chased by a bear, it is not important to out run the bear but to out run the others who are also being chased by the…

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Posted: 1 week ago, Comments: 0, Average Rating: Views: 103

Search Phrases Are Growing

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Now I know some of you more advanced SEO types are probably aware of this trend already, I just wanted to drop-a-post putting it out there for others like me that are a little less "SEO Savvy".  Lately I have seen increased traffic in some of my longer keyword phrases in my analytics account.  Naturally, I go to my favorite keyword research tool to see what was going on and discovered that the search volume on my 4,5 and 6 word phrases  were up significantly when compared to some of the shorter terms that used to be the money makers.  The trend I am seeing is that users are beginning to abandon the use of short phrases for a more direct and efficient search using more words.

Right away I begin to theorize as to why users are increasing their use on more…

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Posted: 3 weeks ago, Comments: 3, Average Rating: Views: 186

My Journey To PR 5

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I know for a lot of you, page rank is an old blog topic that has been beat to death by SEOs and developers all over but for me, page rank still baffles me.  Currently, my website is a PR3 and it is my short term goal to get it to PR5.  Obviously, I would like it to be a PR10, but it is my plan to document my journey to PR5 here on this blog in hopes that some of the community can benefit.

Getting started

Although I have some ideas on how to start off, I am want to see what type of comments get posted in terms of advice.  Now before you guys tee of on whether page rank really matters or not, I have to say that I have read plenty on both sides of the issue.  My take on it is that improving my PR isn't really going to hurt anything (best case scenario is…

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Posted: 1 month ago, Comments: 10, Average Rating: Views: 159

Going Green, What Does It Mean?!

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Go Green, Go Eco-friendly. It seems everywhere you look you see buzz words like Carbon footprint, Global warming and Energy-efficient. These catch phrases have become part of our every day vocabulary (especially if you are in the real estate biz like I am).  As local real estate agents, we here at nutshell are doing our part to help Ulster County Green Real Estate.

If you are looking to purchase or build a home, ask your builder or real estate sales person about energy efficient home features.  In my market (the Ulster County Real Estate Market) there are more and more energy efficient homes are coming on the market that are considered to be

If you are already a homeowner, there are some very simple and inexpensive ways you can make your home…

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Posted: 1 month ago, Comments: 1, Average Rating: Views: 267

Optimizing For Your Competitors Company Name

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Pilfering through Google Analytics

So yesterday I was doing my thing, going through my GA reports @ 100 MPH when my mouse wheel came to a screeching halt (well maybe not screeching).   Usually when reviewing my keyword analysis I skip right over all the keywords that match or partially match my company name.  Today I took a closer look at that group of keywords and couldn't believe how much traffic was coming through those terms.  Currently, I rank #1 for the most popular term in my market and I am between 1 and 5 for the next 14 most popular (volume).  It turns out that I am getting more traffic for people typing my company name than some of the most trafficked (is that a word) keyword terms in my market.  Immediately, I run reports for 4 other web…

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Posted: 3 months ago, Comments: 15, Average Rating: 5 Views: 341

Cool Little Tip For High-end Listings

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Penetrating Affluent Markets

For those listing agents that deal with the affluent market segments in their area one thing consistently rings true no matter what area of the country you work in . . . high-end listings usually come through word of mouth.  With every high end listing we get, we as real estate agents do almost as much to impress the client as we do to market the listing.  This ensure that we are talked about among the circles of the elite.  During the staging process, it is common to setup a decorative kiosk of relevant listing information and advertising materials.  One effective additive to your display is an album of photographs showing the detail of property in every perspective i.e summer, winter, fall, early morning, late evening,…

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Posted: 4 months ago, Comments: 4, Average Rating: Views: 332

Technorati Profile

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Technorati Profile

This is my post to verify my Technorati Profile.  If any of you come across it and have some experience or advice with this please comment.


 

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Posted: 4 months ago, Comments: 0, Average Rating: Views: 232

Woodstock New York Real Estate

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Great Beginings

The first thing you think of when you hear or read the word Woodstock is the Woodstock Festival of 69 right?  Despite the name connection, the actual concert was held 43 miles away from Woodstock New York in our neighboring Sullivan County in the town of Bethel.  This being said, there is no shortage of culture in Woodstock.  The 1903 Byrdcliffe art colony is the oldest Arts & Crafts colony in America. The movement brought artists to Woodstock to teach the art of furniture, ceramics, metal works, weaving and went on to start Woodstock's first painting school.  Woodstock will be forever changed thanks to the cultural contributions of the Byrdcliffe Colony.

Woodstock New York Today

Woodstock New York Real EstateToday Woodstock is still one of the most popular…

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Posted: 4 months ago, Comments: 2, Average Rating: 5 Views: 465
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loudog

loudog I began my web career at a dot com start up in lower Manhattan (World Trade Center to be exact). Starting as a web developer, I worked my way up to upper/middle management by becoming a web product manager of a job board called CareerEngine.com. Read More

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