Memphis Open House Website
Posted May 31, 2007 @ 3:23 pm, Viewed by 750 Visitors, Read 799 Times.The Memphis Area Association of Realtors has begun the soft opening of a dedicated website for listing and searching for open houses in the Greater Memphis area. With the Internet age upon us, open houses have become a less important and affective tool for selling homes. Even when they worked , it had a greater benefit of the listing agent gathering new potential clients then it do to actually sell that particular listing.
With all that said; there is still a demand by the public for open houses and it does work in certain areas. We have one particular area here in Memphis (Midtown) that does very well with open houses, and we Realtors have to "earn" our commission and perform some work from time to time.
Evidently there is quite a demand for listing of open houses because we currently have 156 Open Houses listed for this weekend and it's only Thursday. Those are pretty impressive numbers, considering the majority of the Realtors haven't found out about the resource as of yet.
MAAR is planning on a public "Grand Opening" and advertising blitz this next month with Billboard ads, bus stop advertising, and even Google Adwords and print advertising in the newspaper and Homes for Sale Magazine. Who knows, open houses may become main stream again.
Katharine and I plan on utilizing this new tool when ever feasible!
Looking for an Open House in the Memphis area? Search HERE.
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I noticed the new numbers yesterday. Very impressive indeed, and sure to grow more as the Realtor ranks learn about it and become more comfortable with using the system. A wonderful idea and glad to see it starting off with such a bang.
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Ed Pierce: Full time Realtor and Default Services Manager for six affiliate offices in the Greater Memphis area. Real estate is more than a business, it is a hobby and passion for me. Read More
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Demand may very well be higher than you think or than normal. While MLS inventory continues to grow, so do the number of open houses. As of 8:00 Sunday morning, there are 387 that have been scheduled for this weekend. WOW.. Hey Ed!