Steve Castaneda's Blog: Seller Articles

Selling a piece of real estate can be a very eye-opening experience for most homeowners; you begin to get non-emotional feedback about the pros and cons of your home from prospective buyers. You are putting an asset to your family for the public to see, and in doing so, are exposing visitors to your personal lifestyle. Since most homeowners are not home during home showing tours, prospective buyers are left to speculate and assume details about the maintenance and condition of your home that may or may not be true. In my experience, there are five key items to ensure these initial impressions are as positive as possible. It is important to visit these items during the initial preparation before putting your home on the market.

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A home will sell for two reasons: price and exposure. In the real estate market for the 21st century, exposure has taken a new turn with the advancement of many Internet technologies for real estate. Be it as it may, the real estate industry's new exposure tools will not help a home sell if the home is not priced correctly. When considering putting your home up for sale, it is very important to first analyze your real estate market on a subdivision level, not a metro-area level, to derive the features and amenities that are driving the value in your neighborhood. You must then establish a pricing strategy in accordance with your financial and timing needs.

Identifying Selling Needs

No two real estate transactions in today's world are identical. As a…