Spoken Gently's Blog: All Categories

In another forum (dare I say that!) I found this thread.  The thread started with a member asking for beginning SEO and RSS feeds advice.  There were 4 recommendations of sources members recommended to this new SEO enthusiast that I thought worthy of passing on.  Rather than read the thread, here are the recommendations:

Beginners Guide to Search Engine Optimization || SEO Podcast

High Rankings® Advisor || Monster List of Search Engine Blogs 

Kind of an eclectic short list of resources, but they'll keep you busy for awhile.  :)

Check out our Free Real Estate Articles.  Call Joe or Colleen Lane toll free 1-800-526-3588.

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There was a lot of discussion not too long ago when Wikipedia decided to Nofollow its links. It really is a bit sad, because if the theory is that the community makes the content accurate, then the links should not have to use this attribute.

I suppose that the counter-argument is that fighting people looking for SEO value in links was making it harder to keep the content accurate. Hard to argue with that, although it does point to an underlying weakness in Wikipedia.

However, many people may not realize that Nofollow is used on other social media sites.

For example, del.icio.us uses the Noindex and Nofollow tags on all of the pages of its site. StumbleUpon also uses the Nofollow attribute on all the links on personal profile pages of its site.…

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Do you want to get the traffic you deserve flooding into your website? Code optimization is an essential component of the search engine optimization process and if you aren't technically minded then it can be difficult to get your head round. This guide is meant for beginners and more advanced webmasters alike.

A shallow knowledge of HTML coding is useful, however, it is not necessary. Optimizing your code can be done by simply opening your html document in a text editor and changing different parts as shown below. Follow these steps carefully and your code will become 100% search engine optimized and ready for promotion and link-building campaigns.

The steps below assume you have chosen the keywords which you want to optimize the page code for. If you…

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This morning, I came across this article regarding the strength of an internal linking structure and RSS includes.  This author claims internal linking is much more relevant than many forms of inbound links.  Here is a quote from the article:

"I'm going to step out on a limb here and suggest that internal linking matters more than reciprocal links, possibly more than social media links such as Digg and Del.icio.us links matter and maybe even as much as (javascript and flash) widget links and in some cases, more than (wimpy) link bait (as practiced by most) matters.

How sites link to their own content internally tells the search engines more about what matters most on a site than almost any other cue (save title tags). "  Read on.

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There has been much discussion lately on the relevance of state pages and/or link pages as "relocation" resources for consumers looking for real estate.  In the latest Marketing Tips newsletter put out by Advanced Access, here is an excerpt from an interview with Greg Boser:

Advanced Access: Many real estate agents are still linking to other agent sites around the country...continuing the belief that those types of reciprocal links are keeping them high in the search engines; namely Google. We have been encouraging our clients to delete those types of links entirely but could you explain why search engines dislike them?

Greg Boser: To a search engine, a Realtor® in California linking to another Realtor in Maine is not in the interest of the consumer. A…

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When I started down the road of SEO, initially I applied search optimization theories to the keywords and phrases that everyone in my area sought #1 ranking for.  After what seemed an eternity of time, I gave up on these competitive terms and phrases and went after less searched-for phrases and keywords.  Getting ranked for these 'longtails' as the industry calls these less searched phrases, came much easier.  In the meantime, wouldn't ya know it, I got the main keywords and keyphrases, as well.  Written primarily for pay per click marketers, here is a great article on the virtues of longtail keywords and keyphrases.  Written by Mike Moran in his Biznology Blog.

Joe and Colleen Lane are Southeast Washington State Realtors® specializing in Real Estate…

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Lately, there has been a number of instances whereby a potential link exchange partner asks for an exchange.  I check the person's site to make sure it is relevant, trustworthy, etc., only to find a mess.  Here is a great article about what makes a site link friendly.  Posted two days ago by Seomoz's Randfish.

Joe and Colleen Lane are Southeast Washington State Realtors® specializing in Real Estate Tri Cities WA buyer/seller services for Kennewick Real Estate, Richland Real Estate, Pasco Real Estate, West Richland Real Estate, and surrounding areas.  Search the MLS for residential houses, multifamily homes, real estate articles, commercial buildings, vacant land, and condos.  Professional service providing real estate information for all areas of…

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I've been reading a lot lately on the importance of who we are linking out to creates a picture of authority and credibility in the search engine's eyes.   The term bantered about is "Co-Citation."  Personally, I've been linking out to authority sites like Wiki, my local chamber of commerce, etc., when adding content, writing blogs, etc.   Here and here are a couple of articles I've read lately that discuss outbound links and co-citation.

Joe and Colleen Lane are Southeast Washington State Realtors® specializing in Real Estate Tri Cities WA buyer/seller services for Kennewick Real Estate, Richland Real Estate, Pasco Real Estate, West Richland Real Estate, and surrounding areas.  Search the MLS for residential houses, multifamily homes, real estate…

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