My first LISTING

[jairorod]

Hello everybody

I have my first listing about 30 day ago,it is in my local MLS,my Webside with several Real Estate search engines and Realto.com.And NOTHING happen yet.
What else I need to do in order to sale it.

I really appreciate your help

[ResaleBroker]

How well is it priced, prepared, and promoted?

[starke]

ResaleBroker has a good point... I'll come back to it in a sec.

Other good things to do, run a classified ad in the local real estate section. Put a sign in the front yard, have an open house, run a brokers open... are other ideas.

RB, brings up pricing too. If the property is not priced right, this may account for a lack of activity. It might be a good point, if you think that the property is overpriced, to revisit pricing with the seller, letting them know the marketing that you have done and the results to this point.

I believe that it is better to be proactive with sellers than having them coming to you asking what's up.

Another point when starting out, is that it's easier to get listings once you have your first listing (even if it's from a non-motivated seller and over-priced). Don't be shy about marketing yourself as a listing agent in the meantime and working to find more motived sellers and more attractive, salable property.

Use this as an opportunity to determine where your seller's head is at. This may be a wakeup call for them and push them to lower the price or pull the listing from the market. Either result can be an arguable winning situation for you (even loosing a listing from an unmotivated seller).

Best of luck, and congrats on your first listing.
Starke

[jairorod]

Hello Jeff

Well this house has a tenant, which make a little difficult to show because he working in the evening and sleep during the day and the agents don’t have the freedom to show the hose any time.
Also is 20 years old house, compare with the new homes here in Houston and the help that the Builders give to the buyers it is pretty hard.
The CMA was done and is on the market price range, so you think newspaper will help because the area will no good for open house.

[Boston Condo Guy]

Also is 20 years old house, compare with the new homes here in Houston and the help that the Builders give to the buyers it is pretty hard.
The CMA was done and is on the market price range, so you think newspaper will help because the area will no good for open house.

Have you received any traffic into the home yet? If not, is that because it is difficult to get the tenant out to actually show the home? Should that be the case, I would work with the owner to identify times when the home is available to show. Once you have it down on paper, the owner should come to the obvious conclusion that, hey, this may be a nice home, but no one can look at it because the tenant is always inside! Partner with the owner on executing a plan to make the home more available to buyers wanting to see it.

If you are not getting any traffic into the home at all, I would look again at your price, as the market is telling you "this home is overpriced, I don't want to look at it". You mentioned that there are a lot of new homes on the market, and they are priced similarly. What does this “used” home have that is justifying a price that is similar to a new home? I’m not trying to be negative about your listing, just realistic about its price.

[ResaleBroker]

... so you think newspaper will help because the area will no good for open house.

Do I think a line ad in the local classifieds advertising a specific property will help? The short answer is, "No".

[starke]

Jairorod,
You will have to develop a sense of what does and doesn't sell. What works and doesn't.

Unfortunately, that is something that will take time. You may want to see if you can partner with a more senior agent (that will actually help and do something).

As far as the tenant goes, they can either add, but typically, detract from listings. If you can't get into the property during time viewing hours, then... this is a problem. Remember, typically 24 hours advance notice is required to a tenant, but within reason.

I wouldn't start scheduling appointments at 9 AM on the guy, but come to an agreement with the tenant about after 1PM or something that you will have free range as long as you set up in advance. Assert control as a professional if needed.

Another thought here is that if the tenant is a real burder, not neat, detracts to the overall house. The owner might think about giving him his walking papers. If the owner can carry the house, the few thousand that he looses in rent will be made up in increased sales dollars.

But, from your earlier post, it sounds like the house is getting NO traffic. It might comp out to NEW houses, but those might not be real comps. If the market places a premium on new construction, than how much is the premium. Yours should be priced taking that into consideration. (of course, again within reason.... I'd still call a 2002 house a new house).

I hope that some of this applies. Some points will more than others. Again, I'd guage seller motivation carefully, and go over the basics.

PS... don't worry if you don't get everything 100% right either, don't be too hard on yourself. Real estate agents are unfortunately really beat up in the public perception, but there is a method to the madness that the great ones figure out. Putting your best effort forward is 75% of the game.

Starke

[dcg123]

Maybe the owner would be willing to do some sub-ordinate financing or offer to pay buyer closing costs. Many times terms are more important than price.