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Thread: Authority Building on 30 minutes a day session

  1. #1
    Join Date
    Dec 2005
    Location
    Louisville Kentucky
    Posts
    2,351

    Default Authority Building on 30 minutes a day session

    OK, Morgan has graciously asked me to speak again this year. So here is what I am preparing...but I would like your input and feedback as well..please feel free to let me know what you'd like me to add or questions you'd like me to (attempt to) answer.

    We all know that true authority online is a major component of how search engines rank sites. The site must be great and search engine friendly, but at the end of the day,the authority is the gas in the tank that makes your awesome REW machine run.

    The #1 Question that I get when I consult with agents is: "How do I Build Authority? I have only 30 minutes a day!"

    The reality is, with the products provided by REW and 30 minutes a day almost everyone here (in all but the most competitive cities) should be able to build the authority to generate enough online leads for a great return on their investment and a solid revenue stream for their business. No excuses.

    So I will take on the challenge:

    What if I was parachuted into a city where I only knew my broker?
    What if I had only 30 minutes a day to build my online reputation?
    How would I spend each day?
    What SPECIFIC things would I do?
    What tools would I use to save time?
    What new tools are out there this year to make life easier and save me time?
    Where would I NOT cut corners? What WOULDN'T I do?
    What would I do to leverage my efforts?
    How would I use the economic tough times to work to my advantage?
    Who would I connect with? How would I connect with them?

    In short, how would I not only build online authority, but sell houses to people while doing it?

    I am preparing to present a full month of what I would do (and have done) if I had to build TRUE authority from scratch. Starting from NOTHING. (because that is where we ALL have started. ;-) )

    So does this sound like fun? Please let me know what you think. I value each of your feedback and want to make this the best REW conference yet.

    I look forward to seeing (and hanging out with) you in Nanaimo in September.

    best;

    Eric
    Eric Blackwell
    Technologist, SEO Specialist and Consultant


    Search Engine Marketing, Coaching & Custom WP Blogs Learn how to get the MOST out of your already awesome REW site.

    Eric On Real Estate Technology & Training for Brokerages and Teams


    Real Estate Industry Watch - Real Estate Industry News Blog Get up to date info on the Real Estate Industry

  2. #2
    Join Date
    Oct 2006
    Location
    Denver, CO
    Posts
    683

    Default Re: Authority Building on 30 minutes a day session

    Sounds like a great presentation particularly as there never seems to be enough time in a day. I'm looking forward to hearing your thoughts as to how we might best leverage our precious and limited time to strategically advance our online authority.

    I'm excited about attending my third REW Summit. Just when you think they couldn't get any better, they do! See you in Nanaimo!
    Brian E. Kinkade ~ Brokers Guild - Cherry Creek Ltd ~ Denver, CO
    Colorado Luxury Condos | Denver Real Estate | Colorado Horse Properties
    Member of FIABCI-USA - The International Real Estate Federation

  3. #3
    Join Date
    Dec 2005
    Location
    Louisville Kentucky
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    Default Re: Authority Building on 30 minutes a day session

    Hey Brian!

    Looking forward to seeing you! Hope things are great in Denver!
    Eric Blackwell
    Technologist, SEO Specialist and Consultant


    Search Engine Marketing, Coaching & Custom WP Blogs Learn how to get the MOST out of your already awesome REW site.

    Eric On Real Estate Technology & Training for Brokerages and Teams


    Real Estate Industry Watch - Real Estate Industry News Blog Get up to date info on the Real Estate Industry

  4. #4
    Join Date
    Oct 2007
    Location
    Calgary, Alberta
    Posts
    891

    Default Re: Authority Building on 30 minutes a day session

    This sounds great Eric. Most people should be able to invest a minimum 30 minutes a day into their business and I am sure this would be of incredible value.

  5. #5
    Join Date
    Nov 2009
    Location
    Phoenix, AZ
    Posts
    378

    Default Re: Authority Building on 30 minutes a day session

    I wish I could go Nanaimo in September, but I have Spain in the calendar.

    I spend more then 30 minutes now, but Phoenix is competitive to say the least and I have a new site on a new domain. None the less, 1.5 months in I'm starting to rank high for certain target keywords and even properties from the REW IDX.
    inPhoenix Realty Group
    of Home Smart Elite
    Phoenix Real Estate - Phoenix Homes | Frequent housing reports.
    Central Phoenix Real Estate - From Arcadia to North Central: from urban lofts to historic bungalows.
    Historic Phoenix Homes - Explore the 35 historic Phoenix neighborhoods, view a map and see what's for sale.

  6. #6
    Join Date
    Dec 2005
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    Louisville Kentucky
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    Default Re: Authority Building on 30 minutes a day session

    @Justin Havre - glad you liked the premise. Is there anything you'd add to it...and are you coming?

    @Artur - Sorry you will be in Spain and not with us-would be fun to meet you...I spend FAR more than 30 minutes a day (way more)., but I work on lots of sites. That said, I view pretty much the whole map as available with some creative authority building within the 30 minutes a day. ;-) Maybe 10 cities in the country that MIGHT be exceptions to that.

    I think it takes focus, but it can definitely be done.

    Since there are about exactly 3 months prior I may try to actually have my 16 year old son DO it (according his old man's instructions-grin) on a site and have the results for you all to see in September. What can 3 months of consistent work @ 30 minutes a day get you? (Most GOOD authority building is a LIFESTYLE and not 3 months...but it would be fun to see what would happen in that small of a time frame with a kid on summer break.)

    Whaddya think? (I think it may be a HUGE coaching challenge for me-grin) But I can think of nothing more fun than spending some extra time each day with one of my four kids.

    Thoughts?

    Eric
    Eric Blackwell
    Technologist, SEO Specialist and Consultant


    Search Engine Marketing, Coaching & Custom WP Blogs Learn how to get the MOST out of your already awesome REW site.

    Eric On Real Estate Technology & Training for Brokerages and Teams


    Real Estate Industry Watch - Real Estate Industry News Blog Get up to date info on the Real Estate Industry

  7. #7
    Join Date
    Feb 2007
    Posts
    1,175

    Default Re: Authority Building on 30 minutes a day session

    Hey Eric,

    Thanks for agreeing to speak again this year! Every year we receive such great feedback regarding your presentations and the information you share. I will be eagerly awaiting the results of this experiment and interested to know...how you were able to get a teenager to focus (even for 30 minutes a day). Not only will these results benefit the attendees at this years conference, but you to will benefit from a little extra one on one time with your teenage son. Who could ask for more?

    Look forward to seeing you in September!

  8. #8
    Join Date
    Nov 2009
    Location
    Phoenix, AZ
    Posts
    378

    Default Re: Authority Building on 30 minutes a day session

    Quote Originally Posted by Eric Blackwell View Post

    Since there are about exactly 3 months prior I may try to actually have my 16 year old son DO it (according his old man's instructions-grin) on a site and have the results for you all to see in September. What can 3 months of consistent work @ 30 minutes a day get you? (Most GOOD authority building is a LIFESTYLE and not 3 months...but it would be fun to see what would happen in that small of a time frame with a kid on summer break.)

    Whaddya think? (I think it may be a HUGE coaching challenge for me-grin) But I can think of nothing more fun than spending some extra time each day with one of my four kids.

    Thoughts?

    Eric
    That seems like a great idea to teach and spend time with family. Are you gonna hire him out.
    Last edited by Malok; 06-11-2010 at 06:46 PM. Reason: fixed the code for the quote
    inPhoenix Realty Group
    of Home Smart Elite
    Phoenix Real Estate - Phoenix Homes | Frequent housing reports.
    Central Phoenix Real Estate - From Arcadia to North Central: from urban lofts to historic bungalows.
    Historic Phoenix Homes - Explore the 35 historic Phoenix neighborhoods, view a map and see what's for sale.

  9. #9
    Join Date
    Dec 2005
    Location
    Louisville Kentucky
    Posts
    2,351

    Default Re: Authority Building on 30 minutes a day session

    @Carrie- It is going to be fun! I look forward to seeing you guys as well. As for motivating teenagers...he's pretty money motivated..let's hope that keeps him interested. ;-)

    @Artur - Nope. ;-) Just spending quality time with him. What he makes from this he wants to start a business of his own with. I think that is great. I am looking to hire a person or two, but I am cantent to spend time with him and have fun.
    Eric Blackwell
    Technologist, SEO Specialist and Consultant


    Search Engine Marketing, Coaching & Custom WP Blogs Learn how to get the MOST out of your already awesome REW site.

    Eric On Real Estate Technology & Training for Brokerages and Teams


    Real Estate Industry Watch - Real Estate Industry News Blog Get up to date info on the Real Estate Industry

  10. #10
    Join Date
    Apr 2007
    Posts
    318

    Default Re: Authority Building on 30 minutes a day session

    Thank you for doing this Eric! Your presentation alone would be worth the trip, all the other great stuff makes it a no-brainer. If anyone reading this is on the fence about whether or not to go, just Google "Louisville Real Estate" or "Louisville Homes", look at where Homesinlouisville.com shows up, read Eric's original post again and book your flight.

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