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Thread: Yahoo Publisher Network

  1. #1
    Join Date
    Nov 2005
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    1,192

    Default Yahoo Publisher Network

    Anyone get in on the Beta of YPN? I am kind excited for YPN because it gives us publishers more options rather then just Adsense. If anyone has any info please share.

  2. #2
    Join Date
    Jun 2004
    Location
    Arizona, USA
    Posts
    4,838

    Default Re: Yahoo Publisher Network

    I recently added YPN to my forum pages. We'll see how it goes.
    Used Mobile Homes For Sale
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  3. #3
    Join Date
    Apr 2006
    Posts
    76

    Default Re: Yahoo Publisher Network

    I use YPN and I think it is great. It is really easy to customize colors, and they have features like ad targeting, which allows you to choose a category, and sub category. The ads display more relevant content. Some of the Real Estate Subcategories are:

    Investment
    Real Estate Business
    For sale by Owner
    Foreclosure
    Inspection
    And More

  4. #4
    Join Date
    Nov 2005
    Posts
    1,192

    Default Re: Yahoo Publisher Network

    How do you get set up?

  5. #5
    Join Date
    Jun 2004
    Location
    Arizona, USA
    Posts
    4,838

    Default Re: Yahoo Publisher Network

    Quote Originally Posted by CedarCityRealtor
    How do you get set up?
    If you are interested in being considered for the beta program, apply here: http://publisher.yahoo.com/
    Used Mobile Homes For Sale
    Used Manufactured Homes For Sale
    SalesPractice.com -The Definitive Source for Sales Education on the Internet. - Sales Training

  6. #6
    Join Date
    Apr 2006
    Posts
    211

    Default Re: Yahoo Publisher Network

    We use YPN and Google AdSense contextual ads both on one site (although obviously they do not appear on the same pages). YPN appears to have a slightly higher click payment but does not have the sheer volume of advertisers that Google does.

    On the other hand, YPN's ad category selection feature is progressive, allowing you to at least control the general subject of the ads that appear on your pages. Both of them can be wildly erratic at times because returns are a direct function of the advertiser's keyword bidding process. Seasons and hollidays will effect your income too.

    Both are easy to use and set up. Overall, YPN is a solid contextual ad program.

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