When I say off site blog, I'm talking about your own personal off-site blog that you own and control. With that being said, can your on-site blog on your own domain eventually carry as much authority as an off-site blog? Some people have an off-site blog that shows up on google within half hour on page 1 or 2 for the keywords, does anyone have that authority on an on-site blog on their own website? Or can that only be done on an off-site blog?

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MARK Z. & Associates

Coldwell Banker Real Estate
Northville, MI 48168
(248)675-6908
Northville Real Estate
West Bloomfield Real Estate
Commerce Township Real Estate

Servicing the entire Metropolitan Detroit Real Estate market. If you know of anyone looking to relocate to Michigan, call me with their name and number. I am willing to pay you up to a 30% referral fee.

I have a blog from within my Point2 site. The site is on page 1, fluctuating from 3 to 4 to 6 and back again. The blog comes in #3 for Austin real estate blog consitently. I think the site helped the blog rank fairly quickly and the blog's constant added content helps the site. Does this help you?

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Sam Chapman
Austin, Texas
Austin, TX Real Estate |Austin Luxury Homes |Austin Real Estate Blog

Mark;

a (non REW) example would be bloodhoundrealty.com/bloodhoundblog ...by your definition that is an onsite blog. It ranks. Is this what you mean? I am trying to figure out, but if you mean that can domain(dot)com {which is a blog} rank posts in minutes and can domain(dot)com/blog rank a post in minutes. The answer is YES-either can. It is a matter of the authority of the domain.

Does that help?

Eric

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Eric Blackwell
Technologist, SEO Specialist and Consultant

Louisville Real Estate

Southern Indiana Search Engine Marketing Blog

Real Estate Industry Watch - Real Estate Industry News Blog

hey mark,

as eric said, both can work and rank well. but i totally understand where you're coming from and it's a tough decision. one that i think can best be made once you've laid out your marketing strategy.

if it's a matter of ranking in the SERPS, domain authority is key and i really don't think it matters too much whether they're both on 1 site or 2. keep in mind, a separate domain that hosts your blog can outrank your own website, even if registered after your website.

now, if you're going to use a blog as a personal marketing tool (rather than a SE ranking one) then i' definitely consider creating it front and center and not "hidden" behind a static front page.

one thing to note about the example eric gave:
if you take a look at http://www.bloodhoundrealty.com they've incorporated a blog format for their front page, plus have their blog at http://www.bloodhoundrealty.com/bloodhoundblog.

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Mark Eckenrode

* Is Too Much SEO Actually Hurting Your Online Marketing?
* Email Marketing Secrets That Grab Readers By The Eyeballs
* Why You Can’t Sell Real Estate Online

-- HomeStomper.com

Do you think the fact that the blog is on the front page on not behind some static page, gives more authority to the domain? I'm thinking because of the fresh content being added to the homepage that, this gives a better page rank and better rank in the SE's in general because it looks like the home page has fresh content being added to consistently rather than just a static page deep in the site. Any thoughts?

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MARK Z. & Associates

Coldwell Banker Real Estate
Northville, MI 48168
(248)675-6908
Northville Real Estate
West Bloomfield Real Estate
Commerce Township Real Estate

Servicing the entire Metropolitan Detroit Real Estate market. If you know of anyone looking to relocate to Michigan, call me with their name and number. I am willing to pay you up to a 30% referral fee.

my thoughts would be that yes, it would rank better. but that's just a guess, i don't have anything to back that up. from the standpoint of drawing visitors deeper into the site and increasing page views, totally.

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Mark Eckenrode

* Is Too Much SEO Actually Hurting Your Online Marketing?
* Email Marketing Secrets That Grab Readers By The Eyeballs
* Why You Can’t Sell Real Estate Online

-- HomeStomper.com