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Recent Posts

Will Teams replace brokerages as the primary business unit in Real Estate Sales? by ericblackwell

On the wall in the offices of RE/MAX Properties East in Louisville Kentucky hangs a sign: "The strength of the pack is the wolf and the strength of the wolf is the pack." For 20 years, they have thrived on the notion that the basic economic unit of the real estate sales industry is the brokerage. A patriarchal broker built a caring staf... read more

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Analyzing Local Market DNA - Trulia, Zillow can't compete by Houston Realtor

I had a chance to read an interview with NAR chief economist David Lereah in Realtor Magazine (April 2007). He says that there is a wrong perception—especially during a boom like what we just experienced—that real estate is a single, national market. This creates a "loss of confidence" for consumers who see instability elsewh... read more

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Real Estate and the Mapping Arms Race by Matt O'Halloran

The online mapping arms race couldn't have come at a better time for real estate. As property markets cool off, and those in the business look for new ways to impress clients, Microsoft and Google keep one-upping each other with free applications that look good on home pages. Want to target property buyers who love the Austin, Texas music scene? ... read more

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NAR to blame for third party property listing websites by Ryan Ward

An alarming trend is taking shape that threatens to shift the power of real estate marketing away from real estate brokers, placing the information directly into the hands of third party vendors. This will change the way real estate is advertised forever. For some time there has been clamoring for an open, national MLS that would display listings ... read more

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Selling Real Estate in a Duplicate World by Matt O'Halloran

In a recent tutorial on what not to do when creating Internet content, Google guru Adam Lasnik chose to single out real estate websites. All blame and potential unpleasantness aside, Lasnik answered a question I've been thinking about for a while: How closely is Google watching the real estate web community? The answer now seems to be, ... read more

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