Real Estate Forums

Increasing Conversion Converting Visitors to Leads, thats why real estate agents have their websites in the first place. Share tips, tricks and secrets on how to get more leads from the net!

Reply
 
Thread Tools Display Modes
Old 10-08-2008, 05:37 PM
AustinReilly's Avatar
AustinReilly AustinReilly is offline
Real Estate Web Guru
 
Join Date: Mar 2007
Location: Austin, Texas
Posts: 329
AustinReilly is on a distinguished road
Default How many views before forcing registration?

Big change for me today. Thanks to all the smart people (and their posts) here on the forums, I just made the switch from a free for all site to a forced registration site. You have to understand this was a huge deal for me as I've been getting good leads for 2.5 years withOUT registration but it was time for a change. I based my decision on all the arguments for both sides here on the forum. I don't want to start the 18th thread on forced registration vs. no registration. There is a lot of history on that subject if you look for it. So the purpose of my post is... If you DO forced registration, what is the optimal number of views you allow a user before popping the registration screen? One view, no views, seven views? I just set mine at three.

Any thoughts?
__________________
Michael Reilly, Owner/Broker
Great Austin Properties, LLC
Austin Texas Real Estate Brokerage

Austin Homes for Sale | Bee Cave Homes For Sale | Spanish Oaks Austin
Reply With Quote
Old 10-08-2008, 06:06 PM
Micheal Pannell Realtor's Avatar
Micheal Pannell Realtor Micheal Pannell Realtor is offline
REW Client
 
Join Date: Aug 2006
Location: Fort Worth texas
Posts: 4,039
Micheal Pannell Realtor is on a distinguished road
Send a message via Yahoo to Micheal Pannell Realtor
Default Re: How many views before forcing registration?

I let them only review my search page, to veiw details they have to sign up
__________________
Looking for Real Estate, Investments, Condos in Dallas-Fort Worth-Denton-Keller-Haslet-North Texas Area. We have you covered, 400 New Homes and 60,000 Pre-owned home. Mike Pannell 817-703-3238
Dallas Real Estate | Fort Worth Texas Real Estate | Dallas Texas Real Estate

And remember...Nu Home Source Realty Rebates 20% of earned commissions back to the buyer!
Reply With Quote
Old 10-08-2008, 06:44 PM
OCTeam's Avatar
OCTeam OCTeam is offline
Uber Real Estate Webmaster
 
Join Date: Feb 2005
Location: Orange County, Ca
Posts: 1,747
OCTeam is on a distinguished road
Default Re: How many views before forcing registration?

It probably doesn't matter if they like your site. You just want to tease them with info and then they sign up. I make them register as soon as they want to view details.
__________________
Welcome to your guide to Orange County, Ca Real Estate and MLS Search, and the home to the world's best climate at San Clemente Real Estate where you can enjoy luxury coastal living with a beach close lifestyle.
Reply With Quote
Old 10-08-2008, 06:52 PM
DMG's Avatar
DMG DMG is offline
REW Client
 
Join Date: Mar 2008
Location: Minnesota
Posts: 772
DMG is on a distinguished road
Default Re: How many views before forcing registration?

I had mine set up for 1 freebie then force and then I tried 2 freebies then force. Had more leads with 2 free then force on the third with my little test. So now they can see 2 full details then they need to register to see more than the thumbnail view.
__________________
Derrick Monroe
Realtor - Owner - 612-282-7653
The Derrick Monroe Group
Minneapolis Real Estate
Minnesota Real Estate
Rockford MN Real Estate

"True leaders are not those who strive to be first but those who are first to strive"
Reply With Quote
Old 10-08-2008, 10:52 PM
Justin Havre's Avatar
Justin Havre Justin Havre is offline
REW Client
 
Join Date: Oct 2007
Location: Calgary, Alberta
Posts: 675
Justin Havre is on a distinguished road
Default Re: How many views before forcing registration?

Quote:
Originally Posted by DMG View Post
I had mine set up for 1 freebie then force and then I tried 2 freebies then force. Had more leads with 2 free then force on the third with my little test. So now they can see 2 full details then they need to register to see more than the thumbnail view.
Nothing wrong with a little teaser.

I have forced on mine but I do not require them to give phone #, just name & email.
__________________
Justin Havre
Calgary Real Estate Associate

Calgary Real Estate
Calgary MLS
Calgary Real Estate Broker
Reply With Quote
Old 10-08-2008, 11:19 PM
CherryCreekPro's Avatar
CherryCreekPro CherryCreekPro is offline
REW Client
 
Join Date: Oct 2006
Location: Denver, CO
Posts: 547
CherryCreekPro is on a distinguished road
Default Re: How many views before forcing registration?

With my current IDX system, forced registration to see any listings other than our own. With pending REW IDX system, I am going to allowing some teasers then force registration to see details. Currently phone number optional but I am often tempted to force that too.
__________________
Brian E. Kinkade - Cherry Creek Professionals Realty - Denver, CO
Denver Real Estate | Denver Neighborhoods | Denver Luxury Real Estate

Member of FIABCI-USA - The International Real Estate Federation
Reply With Quote
Old 10-09-2008, 01:07 AM
Joelrunner's Avatar
Joelrunner Joelrunner is offline
Real Estate Web Guru
 
Join Date: Apr 2007
Location: Castle Rock, CO
Posts: 319
Joelrunner is on a distinguished road
Send a message via Skype™ to Joelrunner
Default Re: How many views before forcing registration?

Here's a freebie Brian (even though you're a competitor) ;-)

Don't bother making phone number required. We get about 35% to voluntarily give a phone number, and that acts as a good benchmark to determine who is serious & who is just tire kicking. Besides, making the phone number a required field just means that you'll have to spend about 60% of your time weeding out bogus phone numbers. (and the most common one will be 382-5633).
__________________
Joel McDonald
Boulder Real Estate
Free Unique Real Estate Content


"If you love what you do, you'll never work a day in your life."
Reply With Quote
Old 10-09-2008, 07:58 AM
OCTeam's Avatar
OCTeam OCTeam is offline
Uber Real Estate Webmaster
 
Join Date: Feb 2005
Location: Orange County, Ca
Posts: 1,747
OCTeam is on a distinguished road
Default Re: How many views before forcing registration?

We make it appear a phone number is required, but it really isn't. We have an * on the form to make it appear like it is required. Since we put that on the form as a "required" field, we have received far more filling in a real phone number than when it was not there.
__________________
Welcome to your guide to Orange County, Ca Real Estate and MLS Search, and the home to the world's best climate at San Clemente Real Estate where you can enjoy luxury coastal living with a beach close lifestyle.
Reply With Quote
Old 10-13-2008, 07:51 PM
AustinReilly's Avatar
AustinReilly AustinReilly is offline
Real Estate Web Guru
 
Join Date: Mar 2007
Location: Austin, Texas
Posts: 329
AustinReilly is on a distinguished road
Default Re: How many views before forcing registration?

Here are some stats since we converted our site on Thursday from no registration to forced registration. I set the number of detail page views at 3 before my site popped the form asking for a registration. We got a 35-40% registration success based on number of visitors and number of registrations. Tonight, I am increasing the number of detail page views to 5 before I force the registration. I'll let you know if my percentages of registrations increase or decrease in a few days.

Regarding the required phone number issue that was brought up here... Why would you want a registration without a number? Do you really get that many leads from just sending emails to people asking them to call you?
__________________
Michael Reilly, Owner/Broker
Great Austin Properties, LLC
Austin Texas Real Estate Brokerage

Austin Homes for Sale | Bee Cave Homes For Sale | Spanish Oaks Austin
Reply With Quote
Old 10-13-2008, 08:15 PM
Micheal Pannell Realtor's Avatar
Micheal Pannell Realtor Micheal Pannell Realtor is offline
REW Client
 
Join Date: Aug 2006
Location: Fort Worth texas
Posts: 4,039
Micheal Pannell Realtor is on a distinguished road
Send a message via Yahoo to Micheal Pannell Realtor
Default Re: How many views before forcing registration?

Quote:
Originally Posted by AustinReilly View Post

Regarding the required phone number issue that was brought up here... Why would you want a registration without a number? Do you really get that many leads from just sending emails to people asking them to call you?
You have to Call them, No If and or Buts. I registered on alot of sites from here and never gotten any calls. My Agents are required to call all leads with in 4 hours but most likely in 15 minutes. We do other things but we wont go into that here.
__________________
Looking for Real Estate, Investments, Condos in Dallas-Fort Worth-Denton-Keller-Haslet-North Texas Area. We have you covered, 400 New Homes and 60,000 Pre-owned home. Mike Pannell 817-703-3238
Dallas Real Estate | Fort Worth Texas Real Estate | Dallas Texas Real Estate

And remember...Nu Home Source Realty Rebates 20% of earned commissions back to the buyer!
Reply With Quote
Reply


Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off

Similar Threads
Thread Thread Starter Forum Replies Last Post
Unusually High Blog Views David Lorti Blogs 1 09-14-2008 11:32 PM
Forcing registration Marc Zuazua REW Lead Manager 1 09-02-2008 01:11 PM
Different Registration Approaches boywithk9 Lead Follow Up 8 05-23-2008 10:47 AM
IDX Registration austinbroker Website Reviews 7 02-25-2008 02:37 PM


Real Estate Webmasters on Facebook

For our members

Main Sections

IDX Coverage Areas

You can find us at

Spiders Welcome

All times are GMT -7. The time now is 12:40 PM.


Powered by vBulletin®
Copyright ©2000 - 2009, Jelsoft Enterprises Ltd.