I don't sell homes or invest in property so I would say I think more like a consumer. If I came across a local blog, I would

a) assume the writer was a local. Joining a social club should be good enough because you're investing in the community.

b) I like to see cool pictures of my city, not of houses because if you've seen one, you've seen them all.

c) Try going to a sporting event in the area. You'll be less about business and more about enjoying the entertainment, which makes people more trusting.

d) Advertise local businesses and start a contest simultaneously on the blog. It stirs publicity for everyone!

__________________
Em Wallace | Chicago, IL
Think GREEN. Choose GREEN marketing with mobile websites.
| Beta Tester Wanted |