Generating leads with website downloads
Just wondering who has had luck with using informational downloads to generate website leads. I'm not talking about the over-used "Home Buying Tips" kind of report ... but real, high-value information products like a report on local schools.
Anyone use this technique? If so, what success have you had with it? Did you have a lead capture system in place, such as web form?
Would love to have your input. Could be a great thread!
-Brandon
Last edited by Search Engine Book; 11-02-2006 at 04:04 PM.
Reason: typo
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