Real Estate Forums

Direct Mail Marketing Real Estate Agents use direct mail marketing as a staple for prospecting and following up with clients. How effective is your mailout campaign? Discuss direct mail strategy here .

Reply
 
Thread Tools Display Modes
Old 01-16-2007, 12:36 PM
RH&C RH&C is offline
New real estate webmaster
 
Join Date: Jan 2007
Posts: 6
RH&C is on a distinguished road
Default email campaign

Other than a chance to "opt-out" and the address of the sender, when starting an email campaign, are there any other legal issues that need to be considered.



What about sending email to potential customers that you have never dealt with before?

Last edited by RH&C; 01-16-2007 at 06:32 PM.
Reply With Quote
Old 01-16-2007, 04:23 PM
Borino's Avatar
Borino Borino is offline
Real Estate Web Guru
 
Join Date: Dec 2006
Location: Los Angeles, CA
Posts: 322
Borino is on a distinguished road
Default Re: email campaign

Here is the official FTC page with all the legal requirements:

http://www.ftc.gov/bcp/conline/pubs/buspubs/canspam.htm
__________________
Borino
Complete Expired Listings Marketing System: Expired Letters, Postcards, follow-up marketing, and much more.
How to List Expired Listings
Real Estate Marketing Blog
Reply With Quote
Old 01-16-2007, 05:51 PM
RH&C RH&C is offline
New real estate webmaster
 
Join Date: Jan 2007
Posts: 6
RH&C is on a distinguished road
Default Re: email campaign

yep, that pretty much sums it up.

thanks for the link Borino
Reply With Quote
Reply


Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off

For our members

Main Sections

IDX Coverage Areas

Spiders Welcome

All times are GMT -7. The time now is 11:22 AM.


Powered by vBulletin® Version 3.7.3
Copyright ©2000 - 2008, Jelsoft Enterprises Ltd.