Real Estate Forums
| Pay Per Click Discuss pay per click marketing and strategies and how to get the most out of your PPC campaigns |
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Copy needs to be created specific to the nature of the Ad, what are you promoting, what page are you sending the ad to, who are you targeting? What is the Goal of the ad (Desired end result)
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Webmasters who spend their energies upholding the spirit of the basic principles [Of Google] will provide a much better user experience and subsequently enjoy better ranking than those who spend their time looking for loopholes they can exploit. Google.com |
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My desired result is to get listings. Right now I am just sending them to my home page.
My new ad for Yahoo: Have A Home To Sell? Click Or Call Jim Does It All wwwJimHoulihanrealestate Been running for a week or so and no leads yet. |
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Sending any PPC clicker to your home page is virtually useless and a waste of money. Send them directly to a CMA page, preferably community specific, or a page about home valuations and what they are, with a prominent link to your CMA request form.
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Ron Goodman, GRI, REALTORŪ Prudential Colorado Real Estate Denver Colorado Real Estate and Homes for Sale, AdWords PPC Consulting and Support for REALTORSŪ Hobby: Goodman Family History and Genealogy |
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Not a lot of sellers on the net. Mostly buyers. The net has become the place to shop so naturally it attracts buyers whereas sellers are being pursued by agents and don't need to go looking for help.
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Serving all your Outer Banks real estate needs and for the latest OBX events visit the Outer Banks Community Forum. |
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Good Point Bigtoe
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Ron, That is a good tip. I just changed some of my adwords campaigns to link deeper in my website. I hope this helps my conversion ratio.
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Ryan A. Martin - Windermere Real Estate / Whatcom Inc. Your Bellingham real estate professional specializing in the listing and sales of Bellingham condos. Also check out my Anacortes real estate website for information about Fidalgo Island and Anacortes, WA |
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