Hi, I am looking to start putting together some PPC campaigns. I've been looking at several different options such as Google, MSN and Yahoo. Google is obviouslly by far the leader in PPC but I was curious what other people thought about MSN and Yahoo. Is it worth putting together a PPC campaign with either of these two? Has anyone seen good results from them?

Also what is the average amount that people put into an initial account for PPC? I know some people who spend A LOT of money and others that put in as little as $25 a month. I am curious what the trend is for real estate.

I look forward to hearing your input!

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Kari Calder
Century 21 Conexus Realty Ltd.
Saskatoon Real Real Estate
Saskatoon Real Estate Blog