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Old 01-11-2008, 03:06 PM
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Default Starting a New Brokerage

I'm starting a new brokerage from scratch in my area. From an agent perspective, what do you guys think would be awesome to have in a brokerage? Any and all suggestions are welcome!
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Old 01-11-2008, 04:57 PM
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Default Re: Starting a New Brokerage

One thing that we offer is a menu of commission splits form 50/50 to 100%. Not every agent will want 50/50 and not every agent can produce enough to be on 100%.

Some of our competitors have attempted to reduplicate most of our different USP's for agents, sellers, buyers, etc but without the success.
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Old 01-11-2008, 05:12 PM
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Default Re: Starting a New Brokerage

Commission split is the first thing I look at. Next is great training/mentoring and leads.
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Old 01-11-2008, 05:17 PM
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Default Re: Starting a New Brokerage

I definitely agree...you need a tiered commission split based on what you provide. Also - under promise & over deliver on leads...and be picky about who you hire, it sets the tone for the office.
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Old 01-11-2008, 06:53 PM
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Default Re: Starting a New Brokerage

Quote:
Originally Posted by ericbramlett View Post
I definitely agree...you need a tiered commission split based on what you provide. Also - under promise & over deliver on leads...and be picky about who you hire, it sets the tone for the office.
I agree with this, and it's something that I have done in the mortgage industry as well. I wish you the best in your new venture!
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Old 01-11-2008, 09:04 PM
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Default Re: Starting a New Brokerage

Don't forget you make a lot more money off of the agents who only do a million or two in volume because those are the agents who always stay on the 50/50 split. You don't make money on the big producers because they demand too much. So don't be too picky about who you hire, if you want to make money you need a good mix to pay the bills. Your own brokerage is not all that it's cracked up to be and with KW, and other firms it's hard to make any money these days, talk to some people who have their own firm.
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Old 01-12-2008, 02:14 PM
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Default Re: Starting a New Brokerage

What I like about where I am:
Split
Cap
Ability to brand myself
Ability to transfer listings if I ever want to move.
Not feeling a hostage of a brokerage, but as a builder of my own business with the brokerage as my support team.
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Old 01-12-2008, 07:56 PM
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Default Re: Starting a New Brokerage

There is a company in my neck of the woods, that is doing 100% commission. Low monthly fee. Two plan options. They are now the second largest in terms of agents, in a very short time.
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Old 01-13-2008, 09:00 AM
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Default Re: Starting a New Brokerage

Quote:
Originally Posted by Keith Lutz View Post
There is a wilkinsonandassociates.com/careers.html company in my neck of the woods, that is doing 100% commission. Low monthly fee. Two plan options. They are now the second largest in terms of agents, in a very short time.
I see the "rent-a-broker" model becoming common place in Texas. I get spammed from real estate brokerages all over Texas wanting us to sign on with them.

I got one spam message from a broker that must sell E&O insurance ... because that is all he was charging was a per transaction E&O insurance fee.

Most of them have no office or any services other than a logo for your signs.

On one hand it is kind of scary that you probably wouldn't have a broker that is on top of things in a supervisory role, but it may not be so different from a super-sized brokerage with 1250 agents?
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Old 01-13-2008, 09:34 AM
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Default Re: Starting a New Brokerage

Quote:
Originally Posted by Keith Lutz View Post
There is a company in my neck of the woods, that is doing 100% commission. Low monthly fee. Two plan options. They are now the second largest in terms of agents, in a very short time.
My current office is set up like this and we are getting a lot of heavy hitters from other 100% offices that are tired of paying high monthly fees, especially in today's market.

I couldn't operate my own brokerage for as little as I pay. We have a great support staff and we all get showcase listings on r.com. We can brand ourselves and take our listings with us if we leave (but why would we want to leave).

Our broker is available (& has been a broker for many years with other franchises) and is a great guy - fun, friendly and progressive.
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