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Real Estate and Google By far the leader of the Search Engine Pack, a real estate site ranking at the top of Google, is an amazingly powerful lead generation tool. Discuss how to rank your real estate site in Google HERE!

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Old 01-21-2008, 03:04 PM
stevewinters stevewinters is offline
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Default Google and special characters

How do cities with special characters (assuming google treats periods and apostrophes as special) rank versus those without?
Would "st john real estate" or "st. john real estate" or "st. john's real estate" be treated differently? All three are separate cities.
Interested to hear your thoughts and tips to use those special characters if they are required. (I need the latter search words)

Cheers,

Steve
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Old 01-21-2008, 04:11 PM
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Default Re: Google and special characters

I'm not sure how they rank, but i've read that google doesn't include special characters in their search because they are very used and would slow the search very much. I guess those characters are taken out of the string when they search for it, so probabily are treated the same ... just my two cents on it
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Old 01-21-2008, 04:15 PM
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Default Re: Google and special characters

st john real estate

st. john real estate

st. john's real estate
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Old 01-22-2008, 04:32 AM
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Default Re: Google and special characters

I looked at all three links. They are, for the most part the same.
The problem is with the 3 different searches they all produce quite a few in the US Virgin Islands.
Am I to assume that I have to compete not only against people in my area for top rank with "st. john's real estate" but as those in the US Virgin Islands?
Anyone have some suggestions as to a way to do this or a workaround to only have "st. john's" be the key word?

Thanks in advance.
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Old 01-22-2008, 07:05 AM
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Default Re: Google and special characters

Look again. You'll see that St. John's is pretty different.

Think like someone searching. If you ran that search and saw those results, you would probably search again, right? How would you search better? What keywords would you try on the second or third search?
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Old 01-22-2008, 09:27 AM
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Default Re: Google and special characters

First thing you should do is perform some keyword research.
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Old 01-22-2008, 09:37 AM
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Default Re: Google and special characters

yes "st. john's" does produce different results, but I guess what I was trying to say was that there still seems to be a lot of similar listings from "st john" in all three searches.
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Old 01-23-2008, 02:45 PM
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Default Re: Google and special characters

This site works pretty good to do key word comparisons www googlebattle com
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Old 01-23-2008, 02:58 PM
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Default Re: Google and special characters

Quote:
Originally Posted by Dave Kovaleski View Post
This site works pretty good to do key word comparisons www googlebattle com
All that site does is tell you how many results are returned for your keyword query.
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Old 01-23-2008, 03:51 PM
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Default Re: Google and special characters

I think that google just ignores them and just focuses on the alpha numerics of what you are searching for
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