Back a long time ago, I used to check Alexa daily to see what they said about my site and where it ranked and so on. Then I checked about once a week. Now I rarely look, but I do occasionally take a look.

And it is like it has gone nuts (or else my site has). What used to be a fairly steady graph line trending upward or downward depending on whatever factors...now seems like an erratic heartbeat. Still, it seems that the erratic up and down swing velocity is similar with other sites.

Erratic Swing Velocity. Cool name for a stat. "And what was your "erratic swing velocity" this week?

Who else takes a look at it from time to time, and has anyone noticed their "Erratic Swing Velocity" (according to Alexa) has been more erratic than in the past?

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Terry Light - Professional Contrarian
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