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Old 06-19-2009, 06:35 AM
metaylor9 metaylor9 is offline
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Default What do you track for leads?

OK...so I am a little ashamed to admit that I don't track nearly enough data from my registrations. As I am starting to assemble my team I am quickly realizing how foolish this is and how important this will quickly become. So, what (and how) do you guys track from your leads. Here is what I have come up with so far to try and track:

Unique visitors to registrations:
% of regs. With correct/wrong phone #:
% of regs. With correct / wrong email:
Registrations to sales:
Keywords:
Types of keywords (MLS #, address, city keyword etc):
Source of lead (blog, google, yahoo, etc.):
% contacted on first call
% never contacted via phone

What else am I missing? Thanks.
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