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Increasing Conversion Converting Visitors to Leads, thats why real estate agents have their websites in the first place. Share tips, tricks and secrets on how to get more leads from the net!

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Old 05-12-2006, 11:39 AM
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Default Unique Visitors

How many unique visitors do you guys get each month? and whats the average duration of each visit?
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Old 05-17-2006, 09:14 PM
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Default Re: Unique Visitors

I'm getting about 150 a day on average. 20% of them are repeat visitors.I also see that 60% of initial visitors leave the site within the first 10 seconds. I wonder if that's normal or if there's something I need to do to improve retention rate.
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Old 05-17-2006, 09:25 PM
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Default Re: Unique Visitors

most people leave mine fast too. How many leads do you average a day and how many closings a month?
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Old 05-19-2006, 12:40 PM
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Default Re: Unique Visitors

6000 visitors/month

12% convert to "lead"

average visitor looks at 8-12 pages

30% leave my homepage immediately

Of those who stay:
40% spend less than 1 minute on site
14% spend 1-2 minutes
10% spend 5-10 minutes
8% spend 2-3 minutes
5% spend 10-15 minutes
3% spend 15-20 minutes
1% spend 2--25 minutes
1% spend 25-30 minutes

etc
etc
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Old 05-19-2006, 04:11 PM
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Default Re: Unique Visitors

720 leads per month? How many sales does that translate into?
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Old 05-19-2006, 06:47 PM
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Default Re: Unique Visitors

Tim, I dont think you can equate this months leads with this months closings as they are not correlated and it is much more complicated to track.

Of those leads some may convert right away, some may convert 3 months from now, and some may convert next year (Some wont convert at all)

It's all in the follow up systems and building your pipeline. Dont ever give up on a lead as you never know! But back to my point, you cant directly correlate this months leads to next months sales.

It also depends on sales ability to which varies much more greatly from agent to agent than % conversion from website to website I would image.
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Old 05-19-2006, 11:36 PM
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Default Re: Unique Visitors

Quote:
Originally Posted by webmaster
It also depends on sales ability to which varies much more greatly from agent to agent than % conversion from website to website I would image.
Amen Brotha'
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Old 05-20-2006, 12:06 AM
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Default Re: Unique Visitors

Yes I know there a lot of variables. Which is why I asked how many closings he's getting from his leads just out of curiousity.

If I knew of a concrete formula x leads = y closings I wouldnt have asked.
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Old 05-20-2006, 11:59 AM
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Default Re: Unique Visitors

But that is the thing, there is no concrete formula - it is as unique to each person as their fingerprints. Some agents will close a deal in 10 leads, some will never close a deal. Like I said, its sales skill, its area, its all sorts of things that cant be combined into a reliable mathematical formula.

Certainly there would be "averages" that could be calculated nationally, or regionally but they still wouldnt apply to individual they would just be stats.

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If I knew of a concrete formula x leads = y closings I wouldnt have asked.
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Old 05-20-2006, 12:23 PM
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Default Re: Unique Visitors

I guess I'm really just looking for some inspiration here. Just cursious as to what's possible.
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