This only effects a small segment of what we do, but it still really gets on my nerves when I read ads in newspapers or classified publications that are blatantly false. This doesn't bother me like it did when I started and was scrounging for first time buyers, and actually lost a few of them to ads that promised properties for 1/3 of what they really go for. Or foreclosure, fixer opportunities, or PITI numbers that did not exist. But it still annoys me, particularly when another office in my franchise does it, and I have to explain to someone how not only is the ad false, but I have no connection to that company, despite the fact that we wear the same name badge.

Does anyone else see this in their markets?

Does anyone else think we are setting ourselves up for goverment regulation if this continues on?

Even though the sellers market is gone in Socal, I can pick up the major newspaper of record in the area, look at a full or two page, full color ad from any major franchise, and usually find what I'm talking about.