SEO 101
Featured

All You Ever Wanted to Know About 301-Redirects & Content Transfers

REW Michael C posted this

So, you’ve just purchased your first Real Estate Webmasters website. First of all, congratulations – you’re well on your way to increased organic traffic and more leads. Secondly, you should consider how to handle your existing website. Depending on your situation, your website may have been a part of your life and your business for years. You’ve diligently created content across many of the different community pages, as well as a number of helpful guides, FAQs ...

0 Comments - 469 Views

SEO 101
Featured

SEO for Real Estate: A Guide to the Perfectly Optimized Page

REW Michael C posted this

We’ve all heard the old adage, “Content is King.” But how your content is structured on each page is just as important as the content itself. Internet users are a fickle breed, so you want to make sure you present the most important, interesting and valuable content prominently, at the top of the page. In terms of a page that is highly optimized for search engines, there are specific places you should make sure you feature your main targeted keywords. This is, of course,...

1 Comment - 1,096 Views

SEO 101

Intrusive Interstitials: How will Google's New Update Affect Me?

REW Michael C posted this

A few months ago, we here in the SEO department started talking about the announced interstitial update from Google, in particular that pages with intrusive interstitials will be devalued in mobile SERPs. Note, this update does not apply to traffic from sources other than Google’s mobile search. This change is on a page-by-page basis only, so the devaluation of one page in the mobile search results will not impact your other pages, or your website as a whole. So what is an intrusive...

0 Comments - 653 Views

REW Web Tips

What Is SEO

REW Max posted this

Before you start an SEO campaign it's important to know how SEO works, and some of it's key performance indicators. Find out in this video?

0 Comments - 529 Views

REW Web Tips

Picking The Perfect Domain Name

REW Max posted this

Are you on the hunt for the best domain name ever? Jacob from our corporate marketing team takes you through some of the basics so you can stay on the right path through your domain name journey.

0 Comments - 470 Views

REW Web Tips

What Is "Remarketing"?

REW Max posted this

What Is "Remarketing"? Jacob from our corporate marketing team takes you through the basics of remarketing and why you NEED to be using it!

0 Comments - 535 Views

SEO 101

Image Optimization & SEO For Photos

REW Melissa posted this

If you're looking for ways to supplement your SEO strategy, it's time to consider image optimization! Images are a vital addition to any page, but not everyone is aware that they present often untapped opportunities for SEO. Taking advantage of the extensive possibilities that image optimization delivers can boost an already strong SEO strategy. Not sure where to start? We've consolidated some of the most important ways to make your images as search engine and user-friendly as possible! ...

6 Comments - 1,885 Views

SEO 101

How to Handle Navigation: Mega Menus, Primary & Side Navigations

REW Melissa posted this

We're going to sum up a lot of research right now: the best navigation for your website is the one that makes the most sense. That's it. REW websites come with two default navigation options: a primary navigation and a side navigation. For many of our newest sites, the primary navigation takes the form of a mega menu. Our other sites tend to utilize a drop down menu for the primary navigation. Regardless of which option your site has, the same principles are going to apply: Primary Nav...

0 Comments - 1,545 Views

SEO 101

The Most Important Metrics In SEO Success

REW Melissa posted this

When it comes to evaluating the success of an SEO campaign, there are three metrics that matter most: traffic, conversion rate, and leads. At the end of the day, it's these three metrics that determine how many people you can convert into clients. Leads Your leads are the number of visitors to the site who register, fill out a form or otherwise allow you to capture their contact information. For most real estate agents, the entire purpose of their website is to get more leads. You c...

0 Comments - 1,160 Views