Introducing REWpert: The AI Robot Revolutionizing The Real Estate Industry

Mheanne Celis
Posted by Mheanne Celis
Updated on
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Say hello to REWpert, Real Estate Webmasters' AI-powered assistant designed to streamline your content creation and enhance productivity. From generating FAQ ideas to suggesting blog content, REWpert is here to empower real estate professionals with smarter, faster solutions. Discover how this innovative tool can transform the way you work!

Meet REWpert!

REWpert is Real Estate Webmasters’ custom-built AI robot, powered by industry-leading OpenAI technology. It’s not just any AI assistant—REWpert is specifically tailored for the real estate industry, designed to meet the unique needs of agents, brokers, and marketing teams.

By partnering with our website and search marketing experts, REWpert helps customers create compelling content for email campaigns, social media posts, blogs, FAQs, and property descriptions. It can even assist in conducting area research, ensuring you have all the insights needed to connect with your audience effectively.

Real Estate Webmasters' AI robot, REWpert.

How to Leverage REWpert

Leveraging REWpert effectively begins with understanding its role as a powerful yet guided AI tool, built to address the unique challenges of real estate marketing. While AI excels in generating content efficiently, it can sometimes miss critical nuances like compliance, accuracy, or context-specific details crucial to this industry. That’s why at this stage, we’re going the “human-assisted AI” approach.

How do we do this? By strategically deploying REWpert within our onboarding and SEO teams. Through this method, we can maximize REWpert’s potential and address its limitations. During onboarding, for example, our team can help you create area pages using REWpert to draft content. From there, a human expert takes over to refine elements like titles, meta descriptions, and filenames, while reviewing the content for any inconsistencies. Doing this saves you significant time and effort, allowing you to focus only on the details, not the drudgery.

REWpert’s capabilities are further enhanced by our SEO team. They leverage REWpert’s efficiency to produce first drafts, outlines, and research, and then conduct a thorough audit and optimization process. This enables our team to craft content that’s not only optimized for search engines but genuinely helpful and engaging for your audience. By pairing REWpert’s AI-driven speed with human expertise, you can achieve extraordinary results—10x the output, finely tuned for your goals, and free of the typical challenges associated with AI-generated content. 

Utilizing REWpert to research keywords for a community page.

Check out our REWpert walkthrough video on REW Academy to discover how to make the most of this powerful tool.

 

REWpert's walkthrough video on REW Academy.

Why We Developed REWpert

We created REWpert to solve the unique challenges real estate professionals face. Traditional AI often falls short when it comes to accuracy, compliance, and the specific requirements of the real estate industry. By combining advanced OpenAI technology with human expertise, we can help clients streamline their workflows, boost productivity, and ensure they have content that’s both effective and aligned with real estate standards.

Our whole team is also working together to improve REWpert through continuous testing and model training. Our ultimate goal is to build an AI assistant that will deliver better, more accurate, and SEO-friendly content to real estate professionals.

Leveraging REWpert to draft an email.

Benefits of REWpert

REWpert is designed to provide real estate professionals with a host of benefits:

  • Efficiency & Time Savings: Streamlines content creation, reducing the time spent on research and writing.
  • Enhanced Productivity: Frees up time so you can focus on more strategic tasks, like engaging with clients and closing deals.
  • Data-Driven Insights: Utilizes AI to gather valuable insights, helping you make more informed decisions.
  • Scalable Marketing Efforts: Supports growth by managing large volumes of content without compromising quality.

Whether you're looking to save time, improve your content, or drive better results, REWpert is here to support your success every step of the way.

REWpert providing the html codes for a community page.

Best Practices with REWpert

To get the most out of REWpert, follow these best practices:

  • Human-AI Collaboration: Use REWpert’s AI capabilities as a starting point, then review and refine content with human expertise.
  • Focus on Quality Control: Ensure accuracy by reviewing content, especially around numbers, dates, and compliance-related information.
  • Personalize Your Content: Tailor the AI-generated content to reflect your unique brand voice and messaging.
  • Monitor Performance: Track the performance of your content to identify what’s working and make adjustments accordingly.
  • Leverage Data Insights: Use AI-driven insights to understand your audience better and refine your content strategy.
  • Stay Flexible: Adapt to changes in the real estate market, using REWpert to quickly adjust your content as needed.
  • Empower Your Team: Train your team to effectively use REWpert, ensuring everyone understands how to get the most out of the tool.

By adopting these practices, you’ll ensure that REWpert becomes a key part of your real estate marketing strategy, helping you stay ahead and deliver high-quality, engaging content consistently.

Get REWpert for Free!

We’ve got something exciting for you! For every year of contracted SaaS, clients can receive one free REW CRM module—and yes, that includes REWpert! Along with REWpert, you can choose from other powerful modules like REW Text, Dialer, Drivetime, additional IDX feed, and our CMA tool. Don’t miss out on this promo and take advantage of these valuable tools. Contact us or your Account Manager to enjoy this offer.

Get a free CRM module with our new year promotion.

Join the REW Forum

The REW Forum is where real estate pros connect, share insights, and explore tools like REWpert. It’s the perfect place to get advice, stay updated on features, and share feedback with the our team. Join the conversation and see how REWpert and other innovations can transform your business!

REWpert FAQ

How can I use REWpert?

You can use REWpert for creating content like blogs, email campaigns, social media posts, FAQs, property descriptions, and area research. REWpert generates great content, but we recommend reviewing it for accuracy, and editing the generated write-up to personalize the content.

Who can use REWpert?

It’s available as a module in REW CRM, and both individual agents and teams can use it to enhance their marketing efforts.

How is REWpert tailored for real estate?

Through custom-built applications and iterative training, REWpert is fine-tuned to create real estate-specific content.

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