technology

Virtual Realty is Here! Is Your Company Ready?

Michael Audet posted this 753 Views

Virtual Reality is here, is your company ready to take advantage? I was just looking through some of the websites of real estate companies I admire, but don’t serve ,since we are in the technology business, and I was amazed at how many great companies have substandard websites.  Most, but not all, are at least responsive now, but beyond that many designs are so dated and the user interface is so cumbersome and they just look old.  Today, the truth is, if your website is m...

How To Take The Pain Out Of Technology Costs

Michael Audet posted this 1,739 Views

Recently, I had I conversation with a technology consultant advising a real estate company. They had significant investments in a custom website and system but there were some additional improvements that were recommended. We were talking about how staying current with technology is critical for their image, recruitment and agent retention and I thought we had a productive conversation about how upgrades like this were a necessity. I assumed he was passing this invaluable knowledge to the...

What's the True Cost of Technology?

Michael Audet posted this 1 4,467 Views

How Much Should I Pay and Budget For Technology?      Before I get into what technology should actually cost for real estate professionals today I think we need to look at why this is even an issue.  You could argue that the cost is the cost, etc., but I think there is a deeper issue that impacts many real estate professionals when it comes to paying for technology that we need to look at as part of this conversation.   We get to see it all the time since ...