Quinlan

The Cost Of Real Estate PPC

Quinlan posted this 922 Views

When deciding to start pay-per-click (PPC) advertising, one often considers the cost of running ads and what to expect from those ads. As experienced PPC service providers, “how much will PPC cost me?” is the number one question we get asked by our clients. Unfortunately, the answer’s not so simple. How Does PPC Work? Before we get into how much PPC will cost, it’s important to understand how PPC works. PPC ads are displayed on search result pages, Faceboo...

3 Real Estate PPC Strategies You Need to Try!

Quinlan posted this 1,109 Views

The real estate PPC landscape is becoming increasingly competitive. Gone are the days where an advertiser could set up a few simple ad campaigns, input a few relevant keywords and see scores of buyer and seller leads pour in. Today, every agent, real estate team, and brokerage knows that paid advertising must be part of their marketing plan. Because more advertisers are using paid search advertising, your real estate PPC strategies must evolve in order to achieve success and beat the comp...