Tips for your 2018 strategic business planning

Virginia posted this 1,251 Views

As the end of year approaches, and the housing market typically slows in December, it's a great time of year to grab an eggnog and reflect on the year that's been and plan for the year ahead. Setting a business plan for the 2018 year doesn't have to be an arduous task; the most important thing is taking what's in your head and writing it down so you can hold yourself (and your team) accountable. 1. Get the right people involved If you work solo, then the only person who needs buy-in is...

5 tips for building your brand online

Virginia posted this 1,102 Views

A lot of our customers come to Real Estate Webmasters because they want a website to brand themselves online. That's a great first step. But having your logo and some listing information isn't enough for a buyer or seller to develop a preference for your brand over others. According to research by NAR, over 90% of real estate firms have a website1, which means there is a lot of competition out there. Here are 5 ways you can use your website to strengthen your brand to attract and retain c...