How Buyers and Sellers Choose Their Real Estate Agents in a Digital Age

A while ago we commissioned a study on buyer and seller habits, focusing specifically on how buyers and sellers choose their agents online.

There were some interesting discoveries with some fantastic quotes from the study participants.

As we are finding ourselves zeroed in on our online presence as a main source of leads, there are some good reminders in here:

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In a digital age, buyers and sellers are turning to the internet to find their real estate agents. But how do they choose who to work with?

There are a few things that buyers and sellers should consider when choosing a real estate agent in a digital age:

  1. How active is the agent online?
    Look for an agent who is active on social media and has a strong online presence. This will give you a good idea of their marketing skills and how well they understand the digital landscape.

  2. Does the agent have a website?
    A website is another good indicator of an agent’s digital savvy. Make sure that the website is professional and easy to navigate.

  3. How well does the agent use technology?
    Ask the agent about the kinds of technologies they use in their business. A good agent will be up-to-date on the latest real estate technology and tools.

  4. What kind of reviews has the agent received online?
    Check out the agent’s reviews on sites like Yelp, Zillow, and Trulia. These will give you a good idea of what other buyers and sellers think of the agent’s services.

  5. Does the agent have any case studies or testimonials?
    Case studies and testimonials are another way to get an idea of an agent’s effectiveness. Ask the agent for examples of their work and see what past clients have to say about their experience.

When you’re looking for a real estate agent in a digital age, it’s important to consider how they use technology and social media. These are good indicators of an agent’s ability to market your home and find buyers in the digital world.

Mostly buyers and sellers are using digital platforms to choose their real estate agents in this modern era.

There are few considerations for choosing the real estate agents:

  • Is the agent have a website?
  • Previous reviews on his website?
  • How much they have experience as an agent?
  • Check their social profiles such as LinkedIn, Facebook, Instagram and twitter

You should check the above things when you are choosing the real estate agents in this digital world.