Personalized sharing of listings

I wouldn’t be surprised if this feature already exists.


My agents no longer have agent subdomains. So although that helped us a lot in the long run with complaints, resourcing, ranking cannibalization,…etc. they are looking for a way to share a listing (that is not theirs) from our website to their clients easily.

They don’t want to require people to log in (they think we steal their leads) and they want the process to be “easy”.

Right now our programmer had something set up where if you append a link like this:

with “

You’ll see that the agent featured on the listing has changed. Some agents are cool with this because they literally just memorize four characters and already know their name.

But a majority of our techadverse agents have trouble with this and can’t go beyond tapping the “share” button on the listing page.

Any ideas?

I know some competitive brokerages force a registration and “assign” it to an agent. I’m open to discussing that avenue further, but will need a closer look at that user journey with the way we operate our lead routing.


You could have the programmer modify the Share Popup to be aware that your agent is signed in and looking at a property and provide a custom link only they see (since they are authenticated / cookied in the backend). When they copy the link it will already contain their approropriate ?ra=code.


In Renaissance, you can avoid forced reg completely by appending?=noreg to any URL (so there is that feature) but one thing you might consider (when we upgrade you) is giving them a button on the new edit bar.

Really the edit bar is more for admins, but we could make it available for agents (this would be custom) whereby we added an "copy personalized link: right in the new edit bar. (They still can’t edit)

Most folks probably don’t know what I’m talking about, so here is a screen

It’s a feature we snuck into the latest release whereby you can navigate your site on the front end, and any page that is editable you can have a quick button/link to end the page instead of having to go find it in the backend.

The idea is we can expand on this with other features later as well (it only shows when you’re logged in)

Right now it’s most helpful for sites that have a LOT of pages and you want to get to a page quickly when someone links you to it on the front end.

Hey @Morgan, is the ?=noreg feature available to everyone? It doesn’t seem to work for me. I like the idea of not having to force registration to all viewers. Example: when I have an exclusive listing I like to target agents that have bought in that price range, etc in that particular area. I send out a personalized email to those agents with a link to that listing. Where I find that I get a lot of traction is when those agents share that listing. Our MLS doesn’t present that data well for clients. Being able to send a non forced registration link would be awesome. Am I missing something?

Edit: I think I might have read that wrong. I noticed you said “when we upgrade you”. Is the ?=noreg URL feature for older sites?

There should be global registration settings that allow you to differentiate between PPC traffic (force instant registration) vs organic or all other traffic that you may want to have different registration settings allowing people to look at a few homes or even just suggest registration

Hi @MattFranklin - Alex, your AM will be reaching out to you on this. But so others can get the information as well - you can add ?noreg to the end of the url. I have confirmed that you do have the new CRM as well. Let me know if you need anything else. See you at the webinar on Friday.

@AndyM Thanks for the suggestion

You can do that now :slight_smile:

Just leave registration off (or after x views or whatever) for all other traffic and then use ?=reg in just your PPC campaigns (or maybe all paid campaigns like Adwords, Youtube, FB etc)