Rental leads in building module? Facebook sending good rental leads to our condo directory

Hey all,

I’ve been running ads on Facebook for the new condo MLS and we’re getting quite a few good rental leads. Now we don’t deal with rentals, but I hate to see good leads go to waste.

In other markets, are there Realtors who do work rental leads? In the alternative, I’m thinking of reaching out to local property management companies and asking them to be a sponsor on the directory for $500 or something with 100% of their revenue going back into advertising (we win because we get all the resale leads).

Thoughts? How would you make the most of significant rental traffic if you had the only MLS with all buildings and all the details?

I’m also considering allowing individuals to list their properties (rentals) they would be added by our assistant as pocket listings in the listings manager.