REW Dialer Update - Track Conversations Metrics

Hi everyone,

I’ve brought this up before, but I wanted to highlight again how big of an impact the latest REW Dialer update really is. The dialer now automatically categorizes calls as a conversation, voicemail, wrong number, or an attempt, and logs it on REW CRM.

If a call lasts more than two minutes, it’s counted as a conversation. Calls under two minutes are logged as voicemails, no answer = attempt, and a wrong number will be marked as such. While this might sound simple, this feature is huge because it helps you understand the true relationship between conversations and closed deals. What do you get? Really valuable insights you can act on.

On top of that, you can use REW CRM’s Smart Lists and custom Views to identify which agents are actually making those important conversations. This lets you spot trends, coach more effectively, and make sure your outreach efforts are effective and efficient. If you haven’t already, I highly recommend checking out our previous blog on setting up Smart Lists and Views.

Also, if you’re using REW CRM’s Agent Goals to track your performance, I strongly suggest adding Conversations metrics into your KPIs. It’ll help you monitor exactly how your conversations are contributing to your goals. Check out our REW Dialer conversations mapping blog for the complete details.

Speaking of new features and goals, our CEO, @Morgan, is hosting a live REW CRM training session tomorrow, April 9th, at 12 PM PST. He’ll cover key topics including:

  • Celebrating agent wins and achievements
  • Live REW CRM review and accountability check (volunteers will get reviews of their CRM setup and activities)
  • Exploring powerful product features
  • REW’s R&D roadmap and opportunity to share feedback

I highly recommend joining the session, especially if you want to make the most of the CRM. You can register here.

Looking forward to seeing you there!

1 Like