Turn Conversations Into Conversions: Our Latest REW Dialer Update is Now Live

Mheanne Celis
Posted by Mheanne Celis
Updated on
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Published in Resources

We’re back again this July for another product update, this time focused on boosting your efficiency with calling leads. As real estate agents, you’re always busy with calls (just the way we like it!), and this latest release is here to improve your outreach experience. We've made it possible to enable caller ID on REW Dialer and added a phone status icon and filters that will help you manage your calls.

Leads View and Details page, plus using Caller ID on REW CRM.

REW CRM's Lead View and Details Page, plus REW Dialer's new Caller ID function. 

Use Caller ID on REW Dialer

Thanks to your feedback, we've developed a Caller ID function on REW Dialer. Now, when you are calling leads you can have your number appear, rather than the virtual number. This means your calls are more likely to get answered and less likely to get flagged as spam.

We want to make it easier for you to use the Dialer so you can automatically log your data and analyze your Conversations metrics. As we always say, “If it’s not recorded on the CRM, then it didn’t happen.” With this update, you can conveniently call leads from the CRM using your phone number, have important data such as call outcome and duration conveniently tracked, and have the ability to measure your progress. 

Phone Number Status Icon and Filters

Our recent product updates have been centered on making the CRM even more user-friendly, and our July update is no different. Now, you’ll know a lead’s phone status at a glance with the new icon displayed beside the lead’s number. If the phone number is verified, a green checkmark will appear, while a red X mark will be seen if it’s a bad number (call did not connect), wrong number (a different person answers the call), or unverified. If you’re calling a lead for the first time using the Dialer, the phone status will automatically be updated. 

How These Updates Help

How will the July product update impact your work? By removing barriers to using the Dialer, you’ll enjoy a more convenient call experience and have an easier time tracking your Conversations metrics. With the latest update, you can now dial from the CRM Dialer using your own phone number, and key Conversations data—like call outcome and duration—is automatically logged. At Real Estate Webmasters, we believe in measuring conversations, not just call volume. It’s meaningful conversations that lead to conversions, which is why tracking them should be a common practice.

Another way this product release helps is by promoting better CRM hygiene. REW CRM is a powerful tool for lead management and conversion, but it can only reach its full potential if agents diligently update records and data. With the help of the new phone status icon and filters, you can easily verify the phone number of your leads and ensure you have the correct contact information. Clean data means better connection rates and fewer wasted dials.

As real estate professionals, relationships are the lifeblood of our work. It all starts with that first call, which grows into real conversations, so leverage REW CRM and the Dialer to make that process effortless and more effective.

Agent Goals Report Scorecards and line graph.

Agent Goals Report Scorecards and line graph displaying Conversation metrics.

Leverage Our Free Resources

Take advantage of our free educational resources to level up your REW CRM knowledge. We created a Resources page to have a central platform for all our informative articles, guides, and blog posts. We also recently updated the REW Academy with new videos, layout, and search functions to make it easier to find the video tutorials and webinars you need. Bookmark these pages and explore everything REW CRM can do!

The updated REW Academy.

The updated REW Academy.

 

Step-by-Step Guides

Check out these in-depth instructions on how to set up your REW Dialer Caller ID, utilize the 'Phone Status' filters and column, and manually update your lead's phone status:

Set Up Your REW Dialer Caller ID

1. Log in to REW CRM and head over to ‘Preferences.’

Preferences on REW CRM.

2. Scroll down to the ‘Dialer Preferences’ section. 

Dialer Preferences section on Preferences.

3. Click the ‘Enable Caller ID’ button and input your phone number on the pop-up window.

4. Check the agreement box once you’ve read the consent statement.

Agreement box when adding Caller ID on REW Dialer.

5. Click the ‘Verify Number’ button.

6. Wait for a phone call to validate your number. Accept the call and provide the validation number that is shown on your CRM screen.

The validation number provided to set up the Caller ID.

7. Once you’ve provided the validation number, click the ‘Save’ button. 

That’s it, your Caller ID is set! Your real phone number will now appear whenever you call your leads using REW Dialer. 

Click here to return to the top and resume reading.

A phone call showing an agent's own phone number instead of a virtual number.

A sample agent's phone number displayed on a REW Dialer call.

Manually Update Lead's Phone Status

1. Head over to a specific lead’s details page on the CRM.

2. Click the ‘Edit Basic’ on the top left corner of the page.

The edit basic button on the lead details page.

3. Scroll down to the ‘Phone Status’ field found on the new window that will appear.

4. Select the correct phone status in the drop-down option.

5. If applicable, you can also update the status of your lead’s secondary number and work number.

A lead's secondary and work phone number fields on the details page.

6. Click the ‘Save Changes’ button. The phone status icon will be updated on the lead details page and on the phone number column on Lead View. 

The phone status icon on the lead details page and the lead view column.

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Use The Phone Status Filter

1. Click the ‘Lead Filters’ button on REW CRM's ‘Leads’ page.

The Lead Filter button on the Leads page on REW CRM.

2. Type ‘Phone Status’ on the ‘Add a Filter’ field and select the status of the leads you want to view.

Phone Status filter on the 'Add a Filter

3. Click “Apply” to update your Lead View. 

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Add a Phone Status Column

1. Click the ‘View’ button on REW CRM's ‘Leads’ page and select ‘Manage Views.’

Manage Views button on the Leads page.

2. Choose the View you want to edit by clicking the pen icon.

Sample Lead Views and the edit button.

3. Type ‘Phone Status’ in the ‘Add a Column’ field. Feel free to edit the placement of the column by drag and drop. 

Phone Status filters in Lead View.

4. Click ‘Save.’

Column on Leads View, including Phone Status.

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If you need further support on how to set up your REW Dialer Caller ID or leverage the new phone status icon and filters, feel free to connect with your Account Manager. They'd be happy to chat! If you're new or just curious to learn more about REW CRM, don't hesitate to contact us


July Product Update FAQ

Will REW Dialer's Caller ID function help lessen the chance of being marked as spam?

Yes, using your real number in the Caller ID helps reduce the possibility of being labelled as a spam call. This will also improve your call answer rate.

Are my calls automatically logged in the CRM?

Yes, all the calls you make through the REW Dialer (with or without the Caller ID) will be automatically logged in your CRM. This will make it easier for you to analyze key data such as Conversations metrics.

Is the Caller ID function available to everyone?

It's available to customers with access to REW Dialer. Please reach out to your Account Manager if you're interested in adding REW Dialer in your CRM.

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