So, you’ve just purchased your first Real Estate Webmasters website. First of all, congratulations – you’re well on your way to increased organic traffic and more leads.

Secondly, you should consider how to handle your existing website.

Depending on your situation, your website may have been a part of your life and your business for years. You’ve diligently created content across many of the different community pages, as well as a number of helpful guides, FAQs and checklists to help out the clients in your market.

You’ve also consistently contributed to your blog – creating a variety of useful and timely posts about your local community and the state of the real estate market.

It would be a shame for all that fantastic content and your time

Every week, we get questions about which meta tags a site should be using to achieve X result. In many cases, people are trying to accomplish relatively simple tasks with overly complicated methods. When it comes to SEO, the best message you can send to search engines is the simplest one.

Here's a simple breakdown of the intended purpose of each tag, including examples of when and how they should be used.

rel="canonical"

Possibly the most misunderstood of meta tags, rel="canonical" seems to pop up all over the place—and rarely where it should!

Intended Purpose: To tell search engines the original source of content, when 2 or more copies of that content exists.

Best Use: To give credit to the original source of content, when you're

A few weeks ago, we gave you the lowdown on what to look for in a great real estate SEO expert, where content development was a clear underlying theme. In today's world of SEO, publishing valuable content on your site is the very foundation of SEO success. But not just any content will do; it needs to be valuable, informative, and enjoyable to read.

Unfortunately, finding a reliable freelance writer with industry knowledge, local expertise, and great grammar chops can be like finding a needle in a haystack.

If you've hired an SEO expert to help you take your site to the next level, you're going to need some top-notch content to complement their efforts. That being said, not all writers are created equal, and the time it takes your SEO specialist to