Capturing leads is one of the most important roles your REW website will play in your online marketing strategy. For many Realtors, the entire point of their website is to bring more clients to their business, which is why maximizing lead capture and conversion is critical.
There are essentially three steps in the online lead conversion process:
- Driving traffic to the site (typically through SEO or PPC)
- Capturing leads from that traffic
- Converting those leads into clients
This blog post is going to focus on the second step in the online lead conversion process, and provide some tips on how you can use your REW site to capture more leads!
Enable forced registration on your site
The very first thing you need to do is enable forced…