Last year was an exciting time for real estate marketing and we saw real estate agents embrace the power of digital technology like never before. We watched as Realtors ditched the mentality that their website is a business card, and saw them conquer new frontiers as…

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Real Estate Website Names When it comes to building a successful online presence for your real estate business, choosing the right website name is a crucial step. Your website name is not only the web address that visitors will use to find you, but it also plays a…

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While Google does the heavy lifting when it comes to tracking metrics for your PPC campaign, it's up to us to discern what these numbers mean to your campaign's performance. Your PPC metrics help us understand what we're doing well, and what improvements can be made…

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Convert Real Estate PPC Leads Real estate PPC is one of the most cost-effective ways to generate leads, and they tend to have huge potential to generate big ROI—especially if you already have your own website. While some PPC leads will transform into real estate…

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HTTPS For Real Estate It's no secret that Google has been encouraging all website owners to convert to HTTPS, and we also started recommending HTTPS upgrades to REW clients back in 2014. But the stakes are getting higher and Google will be upping the ante next…

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