If you want success in real estate, you need to be constantly nurturing your leads. But you already knew that. How to perfect lead follow-up? That's the million dollar question... Calling, emailing, meeting face-to-face—these are all vital parts of the lead nurturing…

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We recently hired an independent market research company to interview 10 random people who have bought or sold a home worth at least $300,000 in the past 12 months, and ask them a series of questions over the course of an hour. When asked to describe the best real…

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Convert Leads with Action Plans Actions Plans are an awesome way to get organized and stay on top of lead follow up. They are essentially quick reminders to get in touch or perform a specific action, and can keep Realtors connected even when things get busy. In…

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If you don't track your ROI, you're not alone. But we do want to help you change that, because ROI is one of the most important numbers in your lead generation strategy. If you understand what investments are bringing you money, you can make smart business decisions—like…

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Real Estate Website Names When it comes to building a successful online presence for your real estate business, choosing the right website name is a crucial step. Your website name is not only the web address that visitors will use to find you, but it also plays a…

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