Subdomains versus autonomous sites: which should you use?

Melissa posted this 1,068 Views

Choosing whether you need your own autonomous domain can seem overwhelming, but the decision becomes a lot easier when you understand the main differences between autonomous sites and subdomain sites. First, let's take a quick look at the difference between subdomains and autonomous domains. To properly grasp the difference, we have to understand that domains come in three levels. The extension you choose for your domain—most likely .com or .ca in North America—is called th...

Check out the first 3 Vision VR sites to go live

Real Estate Webmasters posted this 1,331 Views

Curious to see what the first few Vision sites look like? We were too!  It's always exciting to see our clients take their new sites live, and we love going through our clients' websites and seeing what creative twists were included. Now that we've taken the first step into VR with 360 photos, you can bet we were antsier than ever to see Vision sites out in the market. The result did not disappoint, and the first live sites are downright gorgeous. Without further ado, here are the...

How to get real estate seller leads online

Melissa posted this 709 Views

We don't have to tell you that sellers represent a huge opportunity for real estate agents, because you already know that. But do you know how to attract and convert sellers? Two weeks ago, we talked about how to attract and convert buyer leads using your real estate website, and this week we're going to talk about how to get seller leads! Set yourself up to build relationships One of the major themes you're going to see us talk about in the coming months is relationships, and that's b...

Your AdWords PPC metrics explained

Eric posted this 528 Views

While Google does the heavy lifting when it comes to tracking metrics for your PPC campaign, it's up to us to discern what these numbers mean to your campaign's performance. Your PPC metrics help us understand what we're doing well, and what improvements can be made to ensure the ongoing success of your PPC campaign.  Our PPC experts have the foundation skills to make high performance campaigns, but there's always some test and learn involved in refining a PPC campaign so that it per...

Vision webinar: 360 photos, enhanced listings & more

Real Estate Webmasters posted this 597 Views

We're undeniably excited about our latest website, Vision, and think you will be too! Tim Collins, Director of Sales, and Michael Griffiths, lead programmer on the Vision project, got together to share several features of the brand new site and show you how to use them. Check out the video here: Quick video timeline guide Looking for more of a "how to" than a general demo? Skip straight to the feature you want to master: 2:30  VR introduction 3:20  360 photos 4:30&nb...

4 ways to enhance your lead workflow with REW CRM

Real Estate Webmasters posted this 592 Views

REW CRM was built to make real estate agents' jobs easier and we want to help you make the most of the CRM's lead management system. In this latest blog post, we're going to talk about how you can use REW CRM to improve your lead follow-up, amp up your efficiency, and close more deals! Check your Dashboard regularly Make a habit of checking your dashboard throughout the day, starting when you begin work, and again whenever you have a spare few minutes here and there. Your Dashboard pri...

How to create an effective real estate landing page

Heather posted this 1,021 Views

Creating an effective real estate landing page doesn't have to be hard, but it does take some practice. In this blog post, we're going to outline a few tips that will help you create landing pages that capture leads, and bring fresh new business to your team! 1. Add value for your visitors For many people, one of the main priorities of their real estate website is to capture leads. Unfortunately, most people won't just hand over their contact information. Instead, your online visitors ...

The making of Vision: behind the scenes with Vision's lead developers

Real Estate Webmasters posted this 1,671 Views

Vision is the most visually stunning website we've ever created, and it was thanks to the hard work of several phenomenal people. We met up with the project's design lead, Phil Pond, and programming lead, Michael Griffiths, to find out what went on behind the scenes. Read on for a peak behind the scenes of our new Vision website. Please note this interview has been modified for length and continuity. What was the vision behind Vision? PP: The team's initial thoughts were around ...

How to get real estate buyer leads online

Melissa posted this 1,285 Views

As a website company, our absolute favourite way to get real estate buyer leads is online. Technology has already taken over the world, and its use is still growing rapidly, which makes this one of the best areas of opportunity for lead generation. In this blog, I'll tell you how to use the world wide web to get more real estate buyer leads. Step 1: Create an engaging foundation When we're planning to target buyers, we first need to ask ourselves an important question: "What are ...

IDX websites: what's the deal?

Real Estate Webmasters posted this 1 1,188 Views

If you're in the real estate space, you've likely heard the term "IDX". And if you're on this blog right now, you probably even know about "IDX websites". But do you really understand what IDX is, or what it means for your site? In this blog post, we're going to talk about what IDX is, why it exists, and how we use it to make awesome real estate websites. Let's get started! IDX is the abbreviated form of "Internet Data Exchange", and it's basically a set of rules and data feeds that...