Curious to know how you're doing compared to most real estate agents? We were too! Real Estate Webmasters has the pleasure of working with some of the best real estate agents in the world. Our clients are passionate, enthusiastic, and often quite successful. But we wanted to get to know the entire real estate population better, and have a stronger understanding of what the average agent looks like. To achieve this goal, we hired an independent market research company to survey 300 acti...

Google told the world that it was going to transition to a mobile-first index in the coming quarters, and it looks like that time has come. Last week, Google announced that they have started to transition websites onto the new mobile-first index. Let's talk about what that means for you. What is the mobile-first index? Google has only ever had one version of its index, which is the database you're browsing every time you do a search on Google.com. This index is a super-directory of eve...

It's my pleasure to announce that REW's third winter release is complete and ready to be deployed! This mobile-focused update includes the formal unveiling of REW Leads for Android, a brand new feature for REW Leads for iOS, and new bug fixes for REW CRM. Let's break down each of these new benefits in a little more detail... REW Leads for Android is released Android users rejoice! We took REW Leads for Android out of Beta this morning and have officially released it into the wild via t...

We recently conducted a poll on the closed Real Estate Webmasters group and Instagram was the second platform our clients spend the most time on. This isn't a surprise, since Instagram is such a casual, fun, and engaging way to connect with other people. And guess what, your potential clients feel that way too! People will follow anyone that they think is interesting or entertaining. As a real estate agent, Instagram is your opportunity to break down those metaphorical barriers and show b...

If there's one universal truth about Google, it's that their search engine and web tools are constantly evolving. Yet, until recently, one tool had remained the same for far too long. It's been a delightful change to see that Google has started to roll out big changes to its Search Console (formerly Webmaster Tools) over the past few months, and it sounds like what we've seen so far is only just the beginning. Old Search Console: New Search Console: In addition to a sleek ne...

It's crowded. There's a lot going on in the online world, with a lot of voices trying to carve out their slice of the territory. It's easy to get swallowed up by all the websites, advertisements, offers, and noise. Yet, there are real estate agents who stand out from the crowd. They don't blend in. People know who they are and want to do business with them. Let's talk about how this can be you too. In today's post, we're going to share 5 tactics you can use to stand out online. 5. Inve...

Spring has officially sprung, which means the busy buying and selling season is about to hit Realtors in most markets. We're confident you want to make this the best year ever, so it's time to ensure you're fully prepared to take on the seasonal crowds. Today, we're sharing a checklist to help you get started. Attract buyers & sellers to your site Now that people are going to start looking for properties in a serious way, you need to ensure you're the one they want to work with. Th...

Alright, we need to get real about Twitter for a second: you can't fake your participation. It's an all or nothing type of social media platform, so if it's something that doesn't interest you in the slightest, I give you permission to close this blog and move on with your day. However, if you are interested in using Twitter to harvest more leads, keep reading. I'm going to tell you everything I know. Twitter is all about engagement Twitter is truly an engagement platform. To become po...

Throughout my career in the real estate industry, I have had the opportunity to do quite a bit of work outside the United States. This work has taken me to Canada, England, Germany, Spain, Italy, Ireland, Norway, Israel, and Brazil. Just having a chance to be in these countries doing business, rather than just being a tourist was great, as you get a totally different perspective on the culture and the people than when you are just sightseeing.   You recognize many differences in...

One of the coolest things we've ever made at Real Estate Webmasters is the REW Leads app. Full disclosure, I'm the lead developer of REW Leads for iOS, but that just means I know how powerful it really is in helping real estate teams conquer their lead follow up. REW Leads was built with one goal: to make lead follow up faster and easier. That's it. That's all it's meant to do. But that simple goal is a ridiculously huge advantage for real estate teams that use the app properly. It means ...