Where Realtors plan to spend their marketing $ in 2018

Real Estate Webmasters posted this 933 Views

Towards the end of 2017, we surveyed close to 300 real estate agents across North America, checking in with nearly 200 of those Realtors to find out where they plan to spend their marketing budgets in 2018. We broke the agents into three cohorts based on GCI: GCI under $100,000 GCI between $100 - $300,000 GCI above $300,000 Then we asked them whether they intend to spend less, the same, or more in several areas of marketing to figure out where their investments were goin...

Top hotel recommendations for REW Summit Toronto

Heather posted this 778 Views

REW Summit Toronto hotel recommendations Looking for a great hotel for your home base during the REW Summit? We've got you covered! There are dozens of phenomenal hotels close to the Metro Toronto Convention Centre (MTCC) and it's hard to go wrong. But if you're looking for the absolute best hotels in the area, check out these: Fairmont Royal York Downtown Toronto Marriott City Centre Delta Hotel Downtown Toronto Strathcona Hotel SoHo Metropolitan Ritz Carlton Toronto...

REW Summit Toronto: Day One Speakers & Schedule

Heather posted this 2,605 Views

REW Summit Toronto is two months away and it is my absolute pleasure to announce the schedule we've created for day one. The first day of Summit is action-packed and sure to inspire your next tech projects. Here's how things are shaping up: Day 1 Schedule 8:00 am - 9:00 am Registration - Sign in, grab your badge, and mix and mingle with staff and attendees. 9:00 am - 9:30 amWelcome Address - Opening remarks. 9:30 am - 10:30 amKevin Foreman, INRIX Inc.: How Self-Driving Cars Will...

What Are Google Sitelink Extensions and How Do They Impact SEO?

Eric posted this 1 819 Views

What are sitelinks? Sitelinks are the smaller links that sometimes display below a site's primary link in the search results. Sitelinks are most likely to appear when someone searches for a specific company name or domain, offering quick links to the pages of the site Google thinks a user is most likely to be interested in. What is the benefit of sitelinks? The biggest benefit of sitelinks is the amount of visual real estate they take up on the search engine results page (SERP)....

What buyers & sellers look for in a real estate agent

Melissa posted this 1,153 Views

We recently interviewed 300 active real estate agents across North America to learn more about how they conduct their business and drive success. But we wanted to take it a step further and also talk to buyers and sellers to get a stronger understanding of what they're looking for in an agent. By understanding the mindset of buyers and sellers, real estate agents are able to better serve their clients and develop marketing solutions that will be more effective in converting leads into cli...

Marketing spend of top producing real estate agents

Real Estate Webmasters posted this 1,780 Views

We hired an independent market research company to survey 300 active real estate agents across the United States and Canada. These agents were asked questions on a wide variety of topics, including their marketing and spending habits. In this blog, we'll walk through the spend results and reveal the intriguing insights we saw about top-performing real estate agents. (Hint: if you think they spend differently, you're right!) First, let's take a look at what the average agent actually ma...

Google changes to data retention in Analytics

Eric posted this 5 2,461 Views

Towards the end of the day yesterday, Google mass emailed all Analytics account holders to alert them of upcoming data retention changes. In case you missed it, here's a copy that we saved: Ok, but what does that mean? Put simply, Google is changing the length of time it will automatically store user and event data within the Analytics system. If a user doesn't return to the site within the designated time period, the user data is then purged. Google uses a basic cookie to ident...

Sneak peek into Jeff Turner's upcoming REW Summit presentation

Heather posted this 621 Views

We are delighted to have Jeff Turner join us at the upcoming REW Summit in Toronto, and we are even more delighted that he'll be sharing his infinite wisdom as one of our featured speakers. As the former founder and CEO of J.J. Grace, Jeff Turner led the company on to Inc. Magazine’s list of the 500 Fastest-Growing Companies. He was also the founder and president of several real estate technology companies, including RealSatisfied, which was acquired by Placester in 2016. Today, Jef...

Real Estate Webmasters Birthday - REW Celebrates 14 Years In Business!

Morgan Carey posted this 1,794 Views

That's right, today is Real Estate Webmasters' fourteenth birthday!  It has been yet another amazing year here at REW and, as I sit here on a plane bound for the T3 Summit, I have time to reflect on just how far we have come. More importantly, I get to feel the excitement of what I know is yet to come in our future! Here are some of the highlights: In the past year: Launched the industry's first 360 photo / video-enabled virtual reality website Launched REW Leads iOS a...

How do you compare to today's real estate agent?

Real Estate Webmasters posted this 945 Views

Curious to know how you're doing compared to most real estate agents? We were too! Real Estate Webmasters has the pleasure of working with some of the best real estate agents in the world. Our clients are passionate, enthusiastic, and often quite successful. But we wanted to get to know the entire real estate population better, and have a stronger understanding of what the average agent looks like. To achieve this goal, we hired an independent market research company to survey 300 acti...